The Digital Marketeer

Episode 72 - Stop Bleeding Money on Amazon with Carolyn Lowe

Sun, 27 Sep 2026 00:34:42 +0000

In Episode 72 of The Digital Marketer, host Stephanie Beach welcomes Carolyn Lowe, founder of ROI Swift, to discuss how to optimize your Amazon strategy and stop losing money. Carolyn shares her expertise in helping brands thrive on the platform, emphasizing the importance of understanding Amazon's fee structure and SKU-level profitability. She reveals common pitfalls that brands encounter when launching on Amazon and offers actionable tips on creating compelling product pages that convert. Together, they explore the balance between organic optimization and paid advertising, highlighting strategies to enhance brand visibility and customer engagement. Join us for valuable insights that can transform your approach to selling on Amazon.

Episode 71 - How Alex Strickland Makes Every Day the Super Bowl

Sun, 27 Sep 2026 00:28:11 +0000

In Episode 71 of The Digital Marketeer, I sit down with Alex Strickland, who leads publisher relationships at FreeWheel. With a rich history in the media industry, Alex shares insights on how FreeWheel successfully integrated real-time programmatic advertising during the 2024 Paris Olympics, achieving a remarkable 90% increase in advertiser participation. We delve into the challenges of premium video commoditization and discuss the importance of maintaining quality in a rapidly evolving digital landscape. Alex emphasizes the need for robust partnerships and the critical role technology plays in driving effective advertising strategies. Tune in to discover how to navigate the complexities of programmatic advertising while ensuring content remains engaging and valuable for viewers.

Episode 70 - Daphne Subar Finds the Sweet Spot of Business Gifting

Sun, 27 Sep 2026 00:24:05 +0000

In Episode 70 of The Digital Marketer, I have the pleasure of welcoming back Daphne Subar, the visionary behind Subar Sweets. Join us as we explore her innovative approach to business gifting, where intentionality meets creativity. Daphne shares insights on how her company has transformed the gifting experience into something personal and memorable, moving away from the transactional nature of traditional gifting. We discuss the significance of thoughtful gestures in cultivating lasting relationships, particularly in the corporate space. Daphne also reveals her journey of scaling a product-based business, the unique flavors of her cookies, and how she navigated challenges in the evolving market. Tune in to discover how gifting can foster genuine connections and elevate your business strategy.

Episode 69 - Truth Bombs with Rosie O’Meara and Kate Scappaticci

Sun, 27 Sep 2026 00:20:13 +0000

In Episode 69 of The Digital Marketer, I host an enlightening conversation with Rosie O'Meara and Kate Scappaticci, two dynamic leaders from GroundTruth, recorded live from Cannes. We dive into the transformative impact of connected TV and digital out-of-home advertising on performance marketing. Rosie and Kate share their insights on bridging the gap between brand awareness and tangible outcomes, emphasizing the importance of measurable results in today's digital landscape. With their expertise, we explore how innovative strategies can effectively connect brands with their audiences and drive real sales. Join us for a discussion filled with actionable takeaways and a glimpse into the future of digital media.

Episode 68 - For the Love of Commerce with Brendan McCarthy

Sun, 27 Sep 2026 00:17:19 +0000

In Episode 68 of The Digital Marketer, I, Stephanie Beach, engage in a thought-provoking conversation with Brendan McCarthy, CMO of Criteo. We explore Criteo's remarkable evolution over two decades from a retargeting company to a leading commerce media platform. Brendan shares insights on the brand's new tagline, "For the Love of Commerce," highlighting its mission to enhance the online shopping experience through innovative AI-driven solutions. We discuss how Criteo aims to bring joy back into commerce by creating engaging, personalized shopping journeys that resonate with consumers. Tune in to discover how Criteo is navigating the future of commerce and the transformative impact of AI on the industry landscape.

Episode 67 - How Jason Kramer’s CRM Hack Generated $1M in 4 Months

Sun, 27 Sep 2026 00:03:07 +0000

In Episode 67 of The Digital Marketer, I sit down with Jason Kramer, founder and CEO of Cultivize, to explore his innovative CRM strategy that generated over $1 million in just four months. With over 20 years of experience, Jason shares his insights on the complexities of CRM and how to transform these systems into powerful lead generation tools. We discuss common pitfalls businesses face when implementing CRM solutions, the importance of data-driven decision-making, and how personalization can enhance customer engagement. Tune in for actionable strategies to maximize your CRM's potential and drive substantial growth for your business.

Episode 66 - The Measurement Maze with Angelina Eng: Why Having Standards Isn't Enough

Sat, 26 Sep 2026 23:57:00 +0000

In Episode 66 of The Digital Marketer, titled "The Measurement Maze with Angelina Eng: Why Having Standards Isn't Enough," I engage in a thought-provoking discussion with Angelina Eng, VP of Measurement at the IAB. We explore the complexities of digital advertising, focusing on the critical challenges of measurement and data fragmentation that marketers face today. Angelina shares her extensive experience and insights into the evolving landscape of addressability and the necessity for robust measurement standards. We also delve into the impact of AI on campaign management and the importance of data quality. Join us as we uncover actionable strategies for navigating the intricate world of digital marketing measurement and how to leverage innovation for better outcomes.

Episode 65 - Mike Richter & Erica Fieldman, Unplugged Collective

Sat, 26 Sep 2026 23:49:50 +0000

In this episode of The Digital Marketeer, I sit down with Mike Richter and Erica Fieldman, co-founders of Unplugged Collective, to explore their innovative approach to networking in a digital world. We discuss how they're transforming traditional networking into immersive experiences that foster genuine connections and build inclusive communities. Mike and Erica share their backgrounds in media and advertising, detailing how their personal experiences shaped the mission of Unplugged Collective. They reveal their plans for upcoming events, including the highly anticipated "Strangers No More," and how they aim to create lasting relationships beyond mere business interactions. Join us as we dive deep into the importance of authentic connections in today's fast-paced industry.

Episode 64 - Amelia Tran, Asteria Collective

Sat, 26 Sep 2026 23:38:48 +0000

In Episode 64 of The Digital Marketer, I sit down with Amelia Tran, founder and CEO of Asteria Collective, to explore her transformative journey in marketing and events. Amelia shares her inspiring story of resilience following a challenging layoff, which led her to build a community of over 700 digital marketers and manage multi-million dollar budgets for global brands like Google and L'Oréal. We discuss the importance of authentic networking, the evolution of the event landscape, and her vision for Asteria as a full-service marketing and events company. Tune in for practical insights on entrepreneurship, community building, and the impact of meaningful connections in the digital marketing space.

Episode 63 - Susan Kravitz, SeenThis

Sat, 26 Sep 2026 23:33:52 +0000

In Episode 63 of The Digital Marketeer, I welcome Susan Kravitz, Head of Commercial Partnerships at SeenThis, a pioneering ad tech company transforming digital advertising through innovative streaming technology. We explore how SeenThis is redefining content delivery online, allowing brands to leverage video in display advertising without the traditional drawbacks of downloading. Susan shares her eclectic journey from agency work to digital sales, highlighting the importance of sustainability in advertising. We discuss the benefits of their approach, including cost efficiency and enhanced viewer engagement, all while reducing carbon footprints. Tune in to learn how SeenThis is setting new standards for ad delivery and sustainability in the digital landscape.

Episode 62 - Carrie Sporer, SWAIR

Sat, 26 Sep 2026 23:31:15 +0000

In Episode 62 of The Digital Marketer, I sit down with Carrie Sporer, the co-founder of Sware, an innovative hair care brand tailored for active lifestyles. Carrie shares her inspiring journey from the fashion industry to entrepreneurship, revealing the motivation behind Sware and the unique challenges she faced along the way. We discuss her strategic approach to breaking into a saturated market, focusing on her distinct product that cleans sweaty hair without the drawbacks of traditional dry shampoo. Carrie offers invaluable insights for aspiring entrepreneurs looking to build successful consumer brands in today's competitive landscape. Join us as we explore the lessons learned and the importance of listening to customer feedback while navigating the complexities of launching a new product.

Episode 61: Haggai Klorman-Eraqi

Sat, 26 Sep 2026 23:27:37 +0000

In Episode 61 of The Digital Marketer, I welcome Hagai Klorman-Araki, a visionary entrepreneur and CEO of Agris Group. We delve into Hagai's journey, starting from his childhood entrepreneurial exploits at summer camp to his impressive academic achievements and diverse business ventures. He shares insights on the challenges of balancing multiple startups while embracing his unique approach to entrepreneurship. Hagai discusses the importance of understanding market needs and the complexities of building authentic connections in business. Join us for a compelling conversation about the realities of entrepreneurship, the sacrifices involved, and the lessons learned along the way. If you're looking to glean wisdom from a seasoned entrepreneur, this episode is for you.

Episode 60: John McDougall - McDougall Interactive

Sat, 26 Sep 2026 23:19:13 +0000

In Episode 60 of The Digital Marketer, I sit down with John McDougall, president of McDougall Interactive and a digital marketing pioneer with over 25 years of experience. We delve into the fascinating evolution of SEO and explore how artificial intelligence is reshaping the digital landscape. John shares his insights on the early days of SEO, common misconceptions surrounding it, and the critical importance of quality content in today's market. We also discuss the significance of integrating podcasts and video content into SEO strategies. This episode is packed with valuable advice for anyone looking to enhance their digital marketing efforts in an ever-evolving environment. Join us for a deep dive into SEO, AI, and the future of digital marketing.

Episode 59: Advance Women

Sat, 26 Sep 2026 23:14:55 +0000

In our first-ever live show from POSSIBLE in Miami, Stefanie sits down with Advance Women co-founders Hollis Guerra, Priti Powell, and Sophia Westrich to discuss the movement they built to support and empower women across AdTech. They share their experiences with mentorship, leadership, and breaking industry barriers while balancing demanding careers with building a growing community. Advance Women is a community dedicated to helping women and allies push boundaries, grow their careers, and amplify their voices. Founded on authenticity, collaboration, encouragement, curiosity, and initiative, the organization creates a supportive network focused on mentorship, self-advocacy, and elevating diverse voices across industries. Hollis Guerra, Priti Powell, and Sophia Westrich each bring decades of experience across communications, AdTech, strategy, technology, and leadership. Together, their passion for mentorship and community-building has helped Advance Women grow into a thriving network empowering women to be seen, heard, and recognized as leaders and innovators. Discover more at https://advancewomenofficial.com/

Episode 58 - Adam Callinan, Pentane

Sat, 26 Sep 2026 23:10:15 +0000

In Episode 58 of The Digital Marketer, host Stephanie Beach welcomes Adam Callinan, founder and CEO of Pentane. This episode dives deep into how Pentane is revolutionizing profitability and marketing performance for consumer brands. Adam shares insights from his entrepreneurial journey, detailing how his experiences led him to build a software platform that combines operational finance with customer acquisition strategies. With a focus on actionable data, Pentane empowers businesses to make informed decisions, optimize ad budgets, and enhance overall performance. Adam also discusses the importance of security and privacy in handling sensitive financial data. Tune in to discover how Pentane is making a significant impact in the digital marketing landscape.

Episode 57 - Matthew Stafford, Build Grow Scale

Sat, 26 Sep 2026 23:07:14 +0000

In Episode 57 of The Digital Marketer, I sit down with Matthew Stafford, managing partner at Build Grow Scale, to delve into his inspiring journey from the concrete business to the realm of e-commerce. Matthew shares valuable insights on website optimization and the innovative strategies his team employs to help online businesses scale effectively. We discuss the importance of understanding customer behavior through data, the role of AI in enhancing marketing efforts, and how to create a seamless user experience that drives conversion. Matthew emphasizes the need for brands to focus on both customer feedback and the efficiency of their websites to foster long-lasting relationships and boost revenue. Join us for this enlightening conversation that blends practical advice with real-world experiences in the ever-evolving digital landscape.

Episode 56 - Jeff Greenfield, Provalytics

Sat, 26 Sep 2026 23:05:45 +0000

Stefanie Beach delves into the world of marketing and finance with Jeff Greenfield, Co-Founder and CEO of Provalytics. Discover how to bridge the gap between creative marketing strategies and hard financial metrics, and learn why understanding attribution is key to optimizing your advertising investments in today's privacy-focused landscape. Don’t miss this enlightening conversation that promises to elevate your marketing game! About Jeff Greenfield: Jeff Greenfield is the Co-Founder and CEO of Provalytics, where he is revolutionizing marketing attribution with privacy-centric, cookie-less solutions tailored to a rapidly evolving digital landscape. With over three decades of expertise in strategy, growth, and marketing innovation, Jeff has a proven track record of building transformative companies and delivering measurable results. At C3 Metrics, which he co-founded, Jeff developed industry-first technologies like the cookie-less identifier. These innovations helped clients such as JP Morgan and Nestlé achieve marketing ROI improvements exceeding 25%. Jeff’s journey began with his studies in biochemistry at the University of Maryland, where he developed a data-driven approach that has shaped his career. His diverse expertise spans strategic leadership, technology innovation, and creativity, drawing from experiences that include aviation, magic, and healthcare. Today, Jeff leads Provalytics with a commitment to empowering marketers to make smarter, faster decisions that drive measurable impact, helping businesses thrive in a privacy-first world. About Provalytics: Provalytics® delivers AI-driven attribution & planning for a privacy-first world. Our award-winning methodology unifies all media, including walled gardens, deduplicates conversions, and eliminates the need for tags, relying solely on aggregated, non-personal data. By blending Marketing Mix Modeling (MMM) with Multi-Touch Attribution (MTA), Provalytics delivers granular insights and validated, incremental results. Discover more at https://provalytics.com/

Episode 55 - Peter Cunha, Sovrn

Sat, 26 Sep 2026 23:03:21 +0000

In Episode 55 of The Digital Marketer, I sit down with Peter Cunha, Managing Director at Sovrn, to delve into the transformative power of curation in programmatic advertising. With over six years at Sovrn and a rich background in ad tech, Peter brings invaluable insights into how curation is reshaping the digital landscape. We discuss the significance of leveraging high-quality data on the supply side to enhance efficiency and addressability, ultimately driving better returns for publishers and advertisers alike. As we explore the evolving challenges and opportunities within the industry, Peter shares practical advice for publishers looking to navigate the complexities of curated deals. Tune in for a thought-provoking conversation that highlights the future of digital media.

Episode 54 - Ali Wendroff, Sharethrough

Sat, 26 Sep 2026 23:00:51 +0000

In Episode 54 of The Digital Marketeer, I sit down with Ali Wendroff, Vice President of Demand Partnerships at Sharethrough, a leading global ad exchange. We delve into the intricacies of demand-side and supply-side platform partnerships, exploring how these relationships shape the digital advertising ecosystem. Ali shares her decade-long journey in the ad tech industry, highlighting the importance of creative collaboration and strategic alignment between partners. We discuss the evolution of campaign management, the impact of innovative formats, and how understanding both sides of the business leads to better targeting and audience engagement. Tune in for insights on navigating the ever-changing landscape of digital media and enhancing your marketing strategies through effective partnerships.

Episode 53 - Kasper Sierslev, Zite

Sat, 26 Sep 2026 22:55:15 +0000

In this episode of The Digital Marketeer, I sit down with Kasper Sierslev, Chief Commercial and Creative Officer at Zite and author of the upcoming book, Incredible. We explore the transformative journey of in-house marketing, discussing how companies can build effective in-house teams that enhance creativity and control over branding. Kasper shares invaluable insights from his extensive experience, including the importance of agility and the balance between in-house and external agency collaboration. Whether you're contemplating in-housing or looking to optimize your current marketing strategies, this conversation is packed with practical advice and innovative approaches to elevate your organization's creative efforts. Join us for an enlightening discussion on the future of marketing and the evolving landscape of in-house creativity.

Episode 52 - Eric Holtzclaw, Liger

Sat, 26 Sep 2026 22:52:14 +0000

In Episode 52 of The Digital Marketer, host Stephanie Beach welcomes Eric Holtzclaw, Chief Strategist at Liger, a cutting-edge hybrid marketing firm. Together, they explore Eric's extensive journey through entrepreneurship, enriched by insights gained from interviewing over a thousand entrepreneurs. Eric shares invaluable lessons on the importance of customer-based knowledge, the significance of scalability, and the often-overlooked need to plan for business exit strategies from the start. He emphasizes the necessity of embracing failure as a stepping stone to success and encourages aspiring entrepreneurs to seek mentorship and build genuine relationships. Tune in for practical advice and thought-provoking discussions that empower your entrepreneurial journey.

Episode 51 - Rachel Hernandez, The HOTH and Next Net Media

Sat, 26 Sep 2026 22:49:15 +0000

Stefanie Beach chats with Rachel Hernandez, Senior Director of Content at The HOTH and Director of Digital Strategy at Next Net Media, about the critical role of SEO and link building in successful marketing campaigns. They explore Rachel's journey from aspiring writer to SEO expert, emphasizing the importance of quality content and strategic backlinking to enhance online visibility. Tune in for valuable insights and practical tips on navigating the ever-evolving landscape of digital marketing! About Rachel Hernandez: Rachel is the Director of Brand Strategy for Next Net Media, the largest global network of trusted media outlets, link partners, and global news websites. She is also the Senior Director of Content at The HOTH, a search engine marketing company. With a rich decade-long history as a digital content creator and strategist, Rachel stands as a beacon of innovation. In 2016, she launched Next Net Media’s content department, ingeniously leading both in-house teams and 700+ freelancers, culminating in the creation of thousands of top-tier content pieces every week. Notably, Rachel’s success extends beyond her professional endeavors. She earned a coveted finalist spot for the Woman in Content Marketing of the Year by Masthead Media and Content Marketing Institute. An authority in her field, she’s a sought-after guest on marketing podcasts and a revered speaker on the international circuit, where she imparts wisdom on the pivotal intersections of content marketing, brand strategy, and SEO. Discover more at https://www.thehoth.com/ and https://nextnet.ai/

Episode 50 - Scott Grates, Referrals Done Right

Sat, 26 Sep 2026 22:45:43 +0000

Join host Stefanie Beach as she converses with Scott Grates, a national bestselling author and entrepreneur, who shares his inspiring journey from the bustling streets of Philadelphia to the serene shores of Maui. Discover how Scott's passion for building genuine relationships transformed his career, leading him to create a thriving business model centered around referrals and community engagement. Tune in for valuable insights on entrepreneurship, personal branding, and the power of consistency in achieving your goals! About Scott Grates: Scott Grates is a national best-selling author, podcast host, entrepreneur, TEDx speaker and sought-after coach for small business owners. As the leader of multiple thriving businesses which started from zero—and now generate millions of dollars annually, Scott understands the challenges faced by small business owners in their relentless pursuit of success against corporate behemoths. Scott is on a mission to arm entrepreneurs with the transformative power of relationship optimization in their communities. Scott teaches the Infinite Referral Advantage® system in his most recent book, Referrals Done Right. His system connects entrepreneurs with fellow small business owners, local schools, community service organizations, and star customers. As a father of three children, Scott also has a lifelong passion to bring real-world knowledge to students prior to graduation so they are better prepared for their career after the classroom. Discover more at https://www.scottgrates.com/

Episode 49 - Scott Omelianuk, BabyRobot Studios

Sat, 26 Sep 2026 22:43:05 +0000

In Episode 49 of The Digital Marketer, I sit down with Scott Omelianuk, the co-founder of BabyRobot Studios and former editor-in-chief of Inc. Magazine. Scott shares his extensive experience as a media expert and consultant, discussing the evolution of brand purpose and its vital role in today's business landscape. We explore how brands can authentically connect with their audiences and the importance of maintaining a clear identity amidst changing consumer expectations. Scott emphasizes the need for companies to find their unique purpose, which not only drives engagement but also fosters resilience in a rapidly evolving marketplace. Join us as we delve into the strategies that can help businesses thrive while staying true to their core values.

Episode 48 - Andy MacLeay, Fluency

Fri, 25 Sep 2026 19:38:37 +0000

In Episode 48 of The Digital Marketer, I welcome Andy MacLeay, VP of Engagement and Channels at Fluency, an innovative advertising operating system. Join us as Andy shares insights into how Fluency leverages robotic process automation to enhance digital marketing efficiency, enabling teams to launch multiple unique campaigns seamlessly. We'll explore the challenges faced by marketing operational teams and how automation can save valuable time, allowing marketers to focus on strategic decision-making. Andy also discusses the importance of understanding client needs and adapting to industry changes. Whether you're a brand or agency, this episode provides valuable strategies for maximizing your marketing efforts in an increasingly complex digital landscape. Tune in to discover how Fluency is transforming the way marketers operate.

Episode 47 - Mitch Duckler, FullSurge

Fri, 25 Sep 2026 19:34:29 +0000

In this enlightening episode of The Digital Marketer, I welcome Mitch Duckler, managing partner at FullSurge, a consultancy specializing in brand strategy. With over 30 years of experience in brand and marketing strategy, Mitch shares insights into the essential elements of brand positioning and architecture, and how they serve as a foundation for business growth. We explore the importance of leveraging consumer insights, the unique structure of FullSurge, and the transformative trends shaping the future of branding, including AI and blockchain technology. Mitch also discusses his book, "The Future Ready Brand," which delves into the societal and technological shifts impacting brands today. Tune in for a deep dive into the evolving landscape of branding and strategic marketing.

Episode 46 - Emeric Ernoult, AgoraPulse

Fri, 25 Sep 2026 19:30:29 +0000

In Episode 46 of The Digital Marketer, join me, Stephanie Beach, as I sit down with Emeric Ernoult, founder and CEO of Agorapulse. Emeric shares his fascinating journey from being an M&A lawyer to launching a successful SaaS company focused on social media management. We dive deep into the evolution of Agorapulse, exploring how it pivoted from contest promotions to a comprehensive social media tool that serves over 30,000 users globally. Emeric discusses the significance of measuring social media's business impact and offers practical strategies for marketers to enhance engagement and conversion. If you're looking to navigate the complexities of social media marketing effectively, this episode is packed with insights you won't want to miss.

Episode 45 - Adam Katz, Sightly

Fri, 25 Sep 2026 19:24:54 +0000

In Episode 45 of The Digital Marketer, I sit down with Adam Katz, CEO of Sightly, to explore the innovative world of real-time marketing intelligence. Adam shares his unique career journey, including his pivotal role in shaping Sightly's brand mentality platform, which helps brands authentically connect with their audiences. We delve into how this technology evolved during a transformative period in 2020 and discuss the importance of understanding brand identity and cultural relevance in marketing. Adam emphasizes the need for brands to embrace risk and learn from mistakes, as well as the role of data in driving effective marketing strategies. Join us for this enlightening conversation that empowers marketers to anticipate the unexpected and thrive in an ever-evolving landscape.

Episode 44 - Diana Kelly Levey, DKL Content Services Inc.

Fri, 25 Sep 2026 19:22:11 +0000

In Episode 44 of The Digital Marketer, I sit down with Diana Kelly Levy, the CEO and founder of DKL Content Services Inc. Diana shares her journey from a journalism background to becoming a successful freelance content marketer, copywriter, and coach. We delve into her strategies for creating optimized content for health, wellness, and finance brands, and her recent venture into freelance coaching. Diana emphasizes the importance of building relationships, staying organized, and adapting to market changes to stand out in the saturated freelance landscape. She also discusses her upcoming project, bestfreelancetips.com, aimed at empowering fellow freelancers with practical advice and insights. Tune in for valuable insights that can elevate your freelance journey.

Episode 43 - Brandon Caudill, Pushly

Fri, 25 Sep 2026 19:15:58 +0000

In Episode 43 of The Digital Marketer, I sit down with Brandon Caudill, VP of Business Development at Pushly, to explore the transformative power of push notifications in digital marketing. Brandon shares his journey through the tech landscape and delves into how Pushly specializes in engagement marketing, focusing exclusively on web and app push notifications. We discuss the importance of first-party data and how brands can leverage this channel to foster deeper relationships with their audiences. Brandon also highlights practical use cases, actionable insights, and the distinct advantages that set Pushly apart in a competitive landscape. Tune in for a compelling conversation that empowers marketers to enhance their engagement strategies.

Episode 42 - Joe Zawadzki, AperiamVentures

Fri, 25 Sep 2026 19:10:32 +0000

Host Stefanie Beach sits down with Joe Zawadzki, a seasoned entrepreneur/CEO and currently, General Partner at AperiamVentures and Chairman at FxM. Joe shares his insights on the evolution of the digital marketing landscape, the importance of community and innovation, and the profound impact his previous company, MediaMath, has had on countless careers and businesses. He reflects on the challenges and triumphs of building a groundbreaking technology and discusses his current roles, where he continues to support emerging ad tech ventures. Tune in for an inspiring conversation about grit, entrepreneurship, and the future of advertising! About Joe Zawadzki: Joe is a serial entrepreneur, operator, and investor at the intersection of advertising and media, technology, data, and finance. He is credited for first ushering in the data-driven marketing era with the founding of [x+1] (acquired for $230m) and incubation of Right Media (acquired for $850m), inventing the demand side platform category with MediaMath, and now media supply chain optimization with FxM. As a prolific angel investor and General Partner of Aperiam, Joe supports the direction of the industry through early-stage investments. His past and current investments include MOAT (acquired for $850m), IAS (IPO), AppNexus (acquired for $1.6 billion), tvScientific, Kevel and Transmit.live. Joe serves on the Board of Directors of the IAB and MMA, and at the DMA through its acquisition by the ANA. He has an A.B. in English from Harvard University and a teaching fellow in cosmology, set theory and the history of science. He lives in New York City with his wife, Daria, and their children Dune and Jack, born on the summer and winter solstices respectively. Learn more at aperiam.vc

Episode 41 - RJ Nicolosi, Infillion

Fri, 25 Sep 2026 19:08:05 +0000

In this insightful episode, host Stefanie Beach interviews RJ Nicolosi, currently a member of the Board of Directors at Infillion, who shares his unique career journey from philosophy major to ad tech leader. RJ discusses the challenges and opportunities facing the industry, emphasizing the importance of adaptability and a strong company culture in navigating rapid change. He also reflects on valuable lessons learned from past failures, highlighting the significance of building diverse teams and embracing constructive conflict. Tune in to discover how RJ's passion for growth and leadership drives Infillion's mission to meet customer needs in an ever-evolving landscape. About RJ Nicolosi: Strategic leadership and operations leader with several years of experience in designing and implementing enterprise-wide, large-scale programs focused on revenue growth for advertising and technology companies. Skilled at building relationships, collaborating with senior executives, managing diverse, multi-functional teams, and creating lasting impact within organizations. Adept at working across all levels of an organization. About Infillion: The world’s best brands rely on Infillion for media, CX, data, and targeting solutions that simplify the customer journey and produce outstanding advertising and marketing outcomes. Learn more at infillion.com

Episode 40 - Tamara Edwards, Easy Breathwork

Fri, 25 Sep 2026 19:06:08 +0000

In Episode 40 of The Digital Marketer, I sit down with Tamara Edwards, founder of the B Society and creator of the Easy Breathwork method. In this enlightening conversation, we explore the transformative power of breathwork and how it can be seamlessly integrated into our daily lives. Tamara shares insights from her diverse background in film and wellness, illustrating how breathwork can help manage stress and trauma. We also dive into my personal experience with breathwork at a conference, highlighting its calming effects and mental clarity. Join us to discover practical techniques for harnessing the breath as a tool for emotional and physical well-being, and learn how to cultivate a deeper connection to yourself through this simple yet profound practice.

Episode 39 - Zohar Hod, One Creation Corporation

Fri, 25 Sep 2026 19:02:47 +0000

In Episode 39 of The Digital Marketer, I sit down with Zohar Hod, the founder and CEO of One Creation Corporation. We dive into the pressing issues surrounding data privacy, particularly in the wake of rapid advancements in digital marketing technologies. Zohar shares his personal journey into entrepreneurship, sparked by his experiences in the healthcare sector, and explains how One Creation aims to transform customer-brand interactions through a unique preference wallet system. This innovative approach not only prioritizes consumer consent but ensures that data is used transparently and ethically. Join us as we explore the future of digital marketing in a cookieless world and the vital role of zero-party data in fostering trust and engagement.

Episode 38 - David Kohl, Symitri

Fri, 25 Sep 2026 19:00:57 +0000

In Episode 38 of The Digital Marketeer, I sit down with David Kohl, the president and CEO of TrustX and co-founder of Symmetri, to explore the evolving landscape of programmatic advertising amidst increasing privacy regulations. David shares insights from his extensive experience, emphasizing the challenges posed by the deprecation of third-party digital identity and the pressing need for transparency and trust in advertising. We delve into how Symmetri aims to balance commercial interests with privacy rights, providing innovative solutions that protect consumer data without sacrificing the effectiveness of targeted advertising. Join us as we navigate the complexities of this critical issue that impacts digital brands today.

Episode 37 - Robyn Streisand, The Mixx + Titanium Worldwide

Fri, 25 Sep 2026 18:58:42 +0000

In Episode 37 of The Digital Marketer, host Stephanie Beach engages with Robyn Streisand, co-founder and CEO of Titanium Worldwide and The MIXX Agency. Robyn shares her fascinating journey from working with Fortune 500 brands to establishing her own agency, driven by a desire for better client service and creativity. They discuss the evolution of marketing, the importance of diversity and inclusion, and the need for collaboration between media and creative teams. Robyn also highlights her innovative approach to agency structure, emphasizing the power of independent agencies working together to deliver bespoke solutions for brands. Tune in for insights on navigating the complexities of the marketing landscape and the future of brand identity.

Episode 36 - Dr. Gina Anderson, Luma Brighter Learning

Fri, 25 Sep 2026 18:55:33 +0000

In Episode 36 of The Digital Marketer, I sit down with Dr. Gina Anderson, CEO and co-founder of Luma Brighter Learning. With a rich background in education and a passion for enhancing adult learning, Dr. Anderson shares her insights into the critical role of effective training in the trucking industry. We discuss how Luma's innovative approach leverages learning science to create authentic experiences that improve safety and retention among truck drivers. Dr. Anderson emphasizes the importance of personalized, engaging training methods and the need for continuous feedback to foster learning. Join us as we explore how technology and a deep understanding of human cognition can transform professional training, ultimately saving lives on the road.

Episode 35 - Greg Monaco, Monaco Branding and Creative

Fri, 25 Sep 2026 18:51:13 +0000

In Episode 35 of The Digital Marketer, I sit down with Greg Monaco, founder of Monaco Branding and Creative. Greg shares his unique journey from professional soccer player to a branding and story coach, emphasizing the importance of following one’s passion. We delve into his entrepreneurial path, discussing his experiences with Monaco Lang and the inception of Fearless Brands, a community aimed at empowering solopreneurs. Greg highlights the significance of understanding your target audience and the value of collaboration in overcoming challenges. He also offers insights into the mindset necessary for success and the importance of celebrating small wins. Whether you're an established brand or a budding entrepreneur, this episode is packed with practical advice to help you navigate your journey. Tune in to discover how to captivate and inform your audience while building authentic connections.

Episode 34 - Erich Wasserman, CW Digital

Fri, 25 Sep 2026 18:49:03 +0000

Listen to the conversation as Stefanie welcomes the co-founder of MediaMath, ad tech business development vet and now Managing Member of recently-launched CW Digital Funds, Erich Wasserman. In this conversation, Erich recounts his extensive career in the ad tech world. He also discusses his current focus on investing in blockchain and cryptocurrency technologies, providing valuable insights into the future of these innovations in the industry. About CW Digital Funds: CW Digital Funds manages a private investment fund offering compelling investment opportunities in the growing field of digital assets. Blockchains and cryptographic technologies are poised to be the new infrastructure layer for global economic coordination. As investors, lawyers and software builders, we are leaning into the disruption they are creating and investing in it. Learn more at cwdigitalfunds.xyz

Episode 33 - Hélène Parker, Helene Parker Consulting LLC

Fri, 25 Sep 2026 18:47:31 +0000

Digital media maven Hélène Parker drops in for a dynamic conversation with Stefanie, exploring the world of programmatic advertising and the rapidly changing digital landscape. She shares insights into her training philosophy, motivational techniques, and offers career advice for professionals in programmatic media. Hélène discusses what she sees for the future of programmatic advertising and its potential impact on both advertisers and media professionals. As a podcast host, Hélène also reveals the topics that most captivate her audience and her strategies for creating resonant content. About Hélène Parker: Hélène is the Founder and Chief Programmatic Coach at Hélène Parker Consulting LLC. Their mission is to provide education in programmatic media in support of Diversity, Equity, Inclusion, and Representation. They teach historically excluded people how to get started in programmatic advertising and the skills needed to find a job. They do so by providing on-demand lessons, a dope community, and live group coaching with Hélène Parker herself. Hélène also hosts a podcast called The Programmatic Digest, which is a 25-35 minute weekly podcast that features discussions around the latest on programmatic media and digital advertising trends with industry expert interviews. Learn more at heleneparker.com

Episode 32 - Rachna Narem, Eightbar

Fri, 25 Sep 2026 18:45:19 +0000

In Episode 32 of The Digital Marketer, I have the pleasure of hosting Rachana Narum, the director and senior partner of Audience Intelligence and Insights at 8bar. With nearly two decades of experience in analytics, Rachana shares her journey from consulting to leading advanced analytics at 8bar, a bespoke team dedicated to servicing IBM globally. We delve into the critical role of analytics in marketing, exploring topics like advanced modeling techniques, the importance of data integrity, and the evolving landscape of privacy regulations. Rachana also discusses strategies for bridging the gap between data science and practical marketing applications, offering insights on how to navigate the complexities of modern data analytics in a cookieless future. Join us for an enlightening conversation that captivates and informs!

Episode 31 - Richard Sobel, Marcato

Fri, 25 Sep 2026 18:43:08 +0000

In Episode 31 of The Digital Marketeer, I sit down with Rich Sobel, founder and CEO of Mercato Solutions, to explore the evolving landscape of retail media networks. With over 15 years of experience in advertising and marketing, Rich shares his insights on how these networks are reshaping relationships between retailers and brands. We discuss the significance of first-party data, the rise of programmatic advertising, and how retailers are adapting their strategies to integrate media capabilities effectively. Rich's expertise sheds light on the opportunities and challenges within this nascent yet rapidly growing sector. Whether you're a brand looking to leverage retail media or simply curious about the future of advertising, this episode is packed with valuable information and actionable insights. Tune in for an enlightening discussion that will empower your marketing decisions.

Episode 30 - Anthony Giuliani, Twelve Labs

Fri, 25 Sep 2026 18:41:08 +0000

Anthony Giuliani, the Head of Operations at Twelve Labs, educates us about the company’s mission, which is to assist developers in creating programs capable of seeing, hearing, and comprehending the world as humans do. They aim to achieve this by providing developers with the most powerful video-understanding infrastructure available. This advanced infrastructure is designed to empower developers, enhancing their ability to build sophisticated, intuitive programs that interact with the world in a human-like manner. About Twelve Labs: Twelve Labs multimodal foundation models create powerful vector embeddings that enable downstream applications. Our Marengo model understands video natively and is able to identify and interpret movements, actions, objects, individuals, sounds, on-screen text, and spoken words just like humans, enabling high-precision semantic search. Our Pegasus model is able to provide state of the art video-to-text generation enabling a variety of use cases across industries. Built by developers, for developers, our APIs give access to our state-of-the-art multimodal foundation models which enable a variety of use cases across industries. Learn more at twelvelabs.io

Episode 29 - Tina Tsang, Freelance Marketer

Fri, 25 Sep 2026 18:39:31 +0000

Join us as we welcome the charming Tina Tsang to The Digital Marketeer, where she’ll share her experiences and insights as a freelance digital marketing consultant. Tune in to hear about her motivations, the challenges she’s faced on her path to success, and her strategies for maintaining a work-life balance. Don’t miss Tina’s valuable tips on making your career your own in the digital marketing world. About Tina Tsang: Tina Tsang is a Digital Marketing Consultant, known in the digital agency world as a free agent, leveraging her expertise to drive impactful strategies and campaigns. Growing up as the daughter of hard-working Chinese immigrants, Tina’s journey to becoming the first college graduate in her family instilled in her a remarkable sense of resilience and determination, which has been instrumental in her success in the marketing industry. Her unwavering commitment to advocacy led her to serve on the AAF National Board of Directors as the Ad 2 National Chair, where she played a pivotal role in advancing diversity, equity, and inclusion initiatives. With over a decade of experience in digital media strategy and planning, Tina is renowned as a team player and sharp shooter in crafting effective plans and bringing people together. Learn more at linkedin.com/in/tinastsang

Episode 28 - Albert Yu & Shafi Mustafa, ElementalTV

Fri, 25 Sep 2026 18:33:45 +0000

Join Stefanie as she engages in an interesting conversation with two of ElementalTV’s co-founders: Albert Yu, the Chief Revenue Officer, and Shafi Mustafa, the Chief Strategy Officer. They delve into the current landscape of Connected TV (CTV) advertising from an ad tech perspective, highlighting the significant challenges and immense opportunities within the CTV ecosystem for publishers and advertisers. Albert and Shafi explore how the monumental rise of CTV can fully harness the strengths of both digital and traditional TV advertising, but overcoming systemic ad tech inefficiencies is crucial for achieving this synthesis. About ElementalTV: ElementalTV, founded in 2020 and headquartered in Pasadena, CA, is pioneering the next era of adtech with innovations that unlock revenue opportunities in the CTV landscape. VISTA, the company’s proprietary, leading-edge technology, seamlessly integrates DMP, DSP, and SSP features, revolutionizing campaign activation and audience engagement in CTV. With access to over 150 million US-based households, VISTA enables premium audience reach and engagement anytime, anywhere, across any CTV device. ElementalTV’s relentless commitment to innovation is creating a step-change in CTV where technology and audience connectivity converge, providing clients with solutions that maximize audience value through unparalleled, immersive advertising experiences. Learn more at elementaltv.com

Episode 27 - Daphne Subar, Subarzsweets

Fri, 25 Sep 2026 18:31:06 +0000

In Episode 27 of The Digital Marketer, I sit down with Daphne Subar, founder of Subar Sweets, a unique sweet gifting company that specializes in creating a delightful cross between biscotti and cookies. Daphne shares her inspiring journey from practicing law to pursuing her passion for baking, motivated by her daughters’ encouragement. We explore what sets Subar Sweets apart in the corporate gifting landscape, highlighting their personalized approach and creative flavor offerings. Daphne discusses the importance of authenticity in gifting, especially in a post-pandemic world where connections matter more than ever. Join us as we uncover the challenges and triumphs of running a small business and the sweet impact of thoughtful gifting.

Episode 26 - Mila Tokar, Sharethrough

Fri, 25 Sep 2026 18:28:59 +0000

In Episode 26 of The Digital Marketer, I sit down with Mila Tokar, the Strategic Account Director at Sharethrough. Mila shares her impressive journey in the advertising industry, from starting her career in agency roles to her current focus on innovative ad solutions. We delve into Sharethrough's unique offerings, including their proprietary ad enhancement technology and commitment to sustainability. Mila discusses the significant impact of advertising on carbon emissions and how Sharethrough is leading the charge towards greener practices in the digital space. Tune in to discover actionable insights on sustainability in digital marketing and learn how brands can effectively engage consumers while reducing their carbon footprint.

Episode 25 - Zachary Rozga, ThecePlay

Fri, 25 Sep 2026 16:49:30 +0000

Join us as we welcome back Zachary Rozga, the Co-Founder & CEO of Thece, as he introduces us to ThecePlay, powered by Twin Galaxies. ThecePlay is a white-label video game audience challenge platform built to enable brands to authentically engage all gamers. Zach walks us through the testing phase of ThecePlay to their recent launch and explains how brands can use it to effectively reach their audience, drive traffic, entice players with prizes, and benefit from original content. About Thece: Thece is shorthand for The Consumer Engagement Company. With over 50 years of combined experience within advertising, Thece has seen the advertising landscape change significantly, often removing the human element and direct connections brands can create with consumers. Thece believes in bringing advertising back to its essence – creating value for both brands and audiences. They build human-centric solutions in an industry increasingly driven by technology and automation. Thece experiences engage competitive gaming fans by building solutions that captivate and reward audiences rather than interrupt them. Learn more at thece.co

Episode 24 - Sarah Gallagher Trombley, Wolf's Lane Consulting

Fri, 25 Sep 2026 16:47:09 +0000

A woman of many talents, Sarah Gallagher Trombley is both the Founder/CEO of Wolf’s Lane Consulting and a digital parenting author, speaker, and thought leader. Listen to her candid conversation with Stefanie about her newsletter, “Thoughts from a Digital Mom,” and her mission: helping parents navigate the digital world with and for their kids by providing insight, advice, and practical tips. Sarah’s work and messages cover a wide range of digital topics including how to set up digital house rules, understanding and implementing parenting controls, social media primers for adults, as well as how and when to choose the right devices for your child. About Sarah: Sarah Gallagher Trombley is a media and technology leader who has spent her career optimizing content businesses. With more than 20 years of experience she possesses a deep understanding of how to grow and sustain consumer content ecosystems through revenue development, marketing, content strategy and partnerships. Sarah started her career in digital media because she has always been drawn to storytelling. She has worked for and with incredible digital brands including Time Inc, Conde Nast, Flipboard, Snapchat, MOMA, RBC, Rolex, The Good NewsRoom, Work & Mother, Hudson Valley Local News Lab, COZI TV and Carry Media. When she is not helping clients grow and optimize their digital content businesses, Sarah publishes a weekly newsletter on digital parenting, Thoughts from a Digital Mom. She and her husband, Brian reside in Pelham with their two tween-aged sons, Charles and Oliver. Learn more at wolfslaneconsulting.com and “Thoughts from a Digital Mom” newsletter at tfadigitalmom.substack.com

Episode 23 - Jerome Tran, Applovin

Fri, 25 Sep 2026 16:44:08 +0000

In Episode 23 of The Digital Marketer, I sit down with Jerome Tran, Senior Manager of Business Development at AppLovin. With over 13 years in the ad tech industry, Jerome shares his insights on navigating the mobile ecosystem and the transformative journey following AppLovin's acquisition of MoPub. We dive into the rapid growth of the AppLovin Exchange, discussing how Jerome successfully onboarded numerous demand-side platforms and the strategies he employed to enhance monetization for clients. Jerome also emphasizes the importance of building meaningful connections and his vision for expanding the exchange's footprint in the digital advertising landscape. Tune in to discover practical insights from a leader at the forefront of ad tech innovation.

Episode 22 - Eddie Geller, SKOR

Fri, 25 Sep 2026 16:41:58 +0000

In Episode 22 of The Digital Marketeer, I'm joined once again by Eddie Geller, founder and CEO of SKOR. We dive deep into his innovative platform designed to help organizations assess and elevate their company culture, ultimately driving high performance. Eddie shares the genesis of SKOR, highlighting the importance of courage in leadership and how it correlates with creating a thriving work environment. We discuss the significance of measuring culture, the impact of employee engagement, and the often-overlooked aspects of accountability in management. Whether you're a CEO, HR leader, or manager, this episode is packed with practical insights to transform your workplace culture and enhance overall team performance. Tune in for an enlightening conversation that empowers you to take actionable steps toward building a resilient organization.

Episode 21 - Rob May & Deirdre McGlashan, BrandGuard

Fri, 25 Sep 2026 16:39:44 +0000

In Episode 21 of The Digital Marketer, I chat with Rob May and Deirdre McGlashan from BrandGuard, a pioneering brand governance platform. We explore how their innovative technology leverages AI to create hyper-personalized advertisements while ensuring adherence to brand guidelines. Rob shares insights from his extensive experience in tech startups, while Deirdre discusses the challenges and opportunities in modern marketing. Together, they highlight the importance of brand consistency in the evolving landscape of digital marketing. Listeners will gain a deeper understanding of how AI is transforming the industry and the potential for automation in enhancing brand governance. Tune in for an enlightening discussion that captivates and informs.

Episode 20 - Michelle Aronson & Timothy Nelson, HR & PR Executives

Fri, 25 Sep 2026 16:35:27 +0000

Second-time guest Michelle Aronson is back with former colleague and friend Tim Nelson to speak about their never-dull lives as HR & PR executives. Michelle is an HR/Culture/Leadership professional and Tim is a Public Relations and Communications professional. Join us for a fun and humorous conversation as Michelle and Tim dish out the good, the bad and the ugly, ending with a shocking real-life HR confessional! About Michelle Aronson: Michelle is a People Experience Officer with a passion for building high performance cultures to achieve business goals. Driven by innovation (and powered by humor + diet coke) her teams deliver data-driven and creative solutions to build effective people strategies that engage, develop and retain the best talent. An HR executive, graduate school professor and executive coach who blends evidence-based research, brain-based learning, and fun to improve the workplace. Michelle is the Owner & Principal of Physics at Work. She also has her own podcast, True Stories at Work. About Timothy Nelson: Tim is an experienced public relations and marketing communications professional working primarily in the healthcare industry. He’s a highly creative innovator adept in all areas of communication, honing excellent strategic planning, writing and presentation skills. Experienced in media relations, event planning, written and electronic communications, reputation management and communication planning, he’s a proven team leader and problem-solver. Throughout his career, Tim has managed many crises, small and large. His ability to manage these real and potential crises has earned the respect of his leaders and co-workers.

Episode 19 - Laura Mignott, VMLY&R

Fri, 25 Sep 2026 16:27:26 +0000

In Episode 19 of The Digital Marketeer, I chat with Laura Mignott, the Global Chief Experiential Officer at VMLY&R. Laura shares her unique journey from project management in advertising to founding her own experiential agency, The Flash, and eventually joining VMLY&R. We delve into her philosophy of creating unforgettable experiences that resonate with audiences, emphasizing the importance of making people feel welcome. Laura also discusses some of her most memorable events, such as the innovative Coca-Cola Co-Creations, and the lessons learned along the way. Tune in for insightful advice on navigating the world of experiential marketing and the value of kindness and curiosity in professional growth.

Episode 18 - Mike Woods, OrkaTV

Fri, 25 Sep 2026 16:25:13 +0000

As the Founder & CEO of OrkaTV, Mike Woods is one of the chief architects of the current revolution in television, streaming TV. Along with Stefanie, Mike discusses the ins and outs of streaming TV, his journey to creating Orka, and the services and products it provides as a leader in the streaming marketplace. Mike also describes what he thinks streaming TV will look like in the future. About OrkaTV: There is endless promise in the Streaming TV revolution, from global audiences, to a proven, simplified viewer experience, to the ability to personalize advertising on prestige television, and more. OrkaTV was founded to deliver on that promise. The company’s first product is Orka Ads, which serves as the direct connection between Advertisers, Channels, and Streamers. Traffic is almost exclusively viewed on televisions, so advertisers get the benefit of real TV, with all the branding and awareness value that has always delivered. The company is also hard at work on Phases 2 and 3, which deliver the promise of Streaming TV directly to consumers.

Episode 17 - Dan Rosenberg, Octane 11

Fri, 25 Sep 2026 16:22:46 +0000

Stefanie Beach interviews Dan Rosenberg, the Founder & CEO of Octane 11, a B2B data analytics platform. Listen to Dan talk about the advice for those new to the field, the most important trends, and the biggest challenges facing B2B media analysts today. What are the most promising opportunities for B2B media analysts in the coming years and what new technologies or tools will have a major impact on the field? About Octane 11: Octane11 is a B2B-focused data analytics and collaboration platform that connects paid, owned, and earned marketing, sales, and product usage data to drive real business results. We help B2B enterprises with $100M+ in revenue to integrate, enrich, and analyze data across teams, and compare performance to industry benchmarks. Octane11 is backed by Javelin Venture Partners, BDMI, Honeystone Ventures, Plug and Play Ventures, Circadian Ventures, Base Ventures, and AperiamVentures. Launched in late 2020, Octane11 is already helping some of the largest B2B enterprises break down data silos and turn every digital interaction into an actionable insight.

Episode 16 - Michelle Aronson, Physics at Work

Fri, 25 Sep 2026 16:19:38 +0000

In this episode, Stefanie interviews Michelle Aronson, Owner & Principal of Physics at Work. Michelle is an HR/Culture/Leadership dynamo who talks about her experiences building better workforces with leadership training, coaching and HR strategy. And then the tables get turned as Michelle asks Stefanie some questions of her own! About Michelle Aronson: Michelle is a People Experience Officer with a passion for building high performance cultures to achieve business goals. Driven by innovation (and powered by humor + diet coke) her teams deliver data-driven and creative solutions to build effective people strategies that engage, develop and retain the best talent. An HR executive, graduate school professor and executive coach who blends evidence-based research, brain-based learning, and fun to improve the workplace. She also has her own podcast, True Stories at Work.

Episode 15 - Chris Schembra, 7 47

Fri, 25 Sep 2026 16:17:12 +0000

In Episode 15 of The Digital Marketer, I sit down with Chris Schembra, founder of Seven47, to explore the transformative power of gratitude in both personal and professional realms. Chris shares his unique journey from a struggling theater producer to a catalyst for human connection through shared meals and storytelling. He delves into the importance of fostering authentic relationships in the workplace, emphasizing how simple acts of gratitude can combat loneliness and disconnection. With insights drawn from his experiences and his bestselling books, Chris provides actionable strategies to create a culture of appreciation that not only enhances employee engagement but also drives remarkable business results. Tune in for a thought-provoking conversation that challenges conventional workplace dynamics and inspires meaningful connections.

Episode 14 - State of Hiring Round Table: Steve George, Marc Goldberg, Risa Goldberg & Mya Good

Fri, 25 Sep 2026 16:14:44 +0000

In our first ever roundtable conversation on The Digital Marketeer, Stefanie had the honor of hosting four amazing industry experts as they shared their thoughts on the current state of hiring and talent acquisition in the digital media world. Steve George, Marc Goldberg, Risa Goldberg and Mya Good shared valuable insights on trends, changes and challenges companies have been facing when it comes to hiring and cultivating talent.

Episode 13 - Mellissa Tong, DuckPunk Productions

Fri, 25 Sep 2026 16:11:38 +0000

In Episode 13 of The Digital Marketer, host Stephanie Beach welcomes Mellissa Tong, founder and CCO of DuckPunk Productions. This episode dives into the transformative power of storytelling in business, highlighting how it can enhance sales cycles and foster genuine connections with clients. Mellissa shares her personal journey—from her early career as a TV newscaster to becoming a successful storyteller for brands—and emphasizes the importance of emotional engagement in marketing. Listeners will learn practical strategies for integrating storytelling into their own sales processes, making their messages both impactful and relatable. Join us for insights that can empower your business and redefine how you connect with your audience.

Episode 12 - Shay Karpeles, Show

Fri, 25 Sep 2026 16:09:16 +0000

In Episode 12 of The Digital Marketer, I sit down with Shay Karpeles, CEO and co-founder of SHOW, a pioneering platform revolutionizing live content monetization. Shay shares his unique journey from the ed tech sector to the vibrant world of live streaming and advertising technology. We delve into how SHOW is reshaping the landscape by seamlessly integrating engaging ads into live streams without interrupting the viewer experience. Shay explains the importance of creator monetization and the innovative, automated solutions his team offers, making it easier for influencers and brands to connect authentically. Tune in to hear about the future of live streaming and the potential for increased interactivity between creators and their audiences. Don't miss this insightful discussion on the transformative power of technology in content creation and advertising.

Episode 11 - Frith Fraser, Human

Fri, 25 Sep 2026 16:07:03 +0000

Frith Fraser, Senior Director of Strategic Accounts, details Human’s efforts at the forefront of cybersecurity. Learn how Human combats bots, fraud and account abuse and why protection against cybercrime is necessary for anyone conducting business in the digital world.

Episode 10 - Chike Chukwuma, Invisibly

Fri, 25 Sep 2026 16:04:06 +0000

In this episode of The Digital Marketeer, I sit down with Chike Chukwuma, VP of Partnerships at Invisibly. We delve into the innovative approaches Invisibly takes to empower users by giving them control over their data, allowing them to monetize it through content subscriptions. Chike shares insights from his diverse career, beginning in entertainment and evolving into ad tech, emphasizing the importance of equitable digital marketing practices. We explore how privacy regulations like GDPR shape user experience and the future of content consumption. With the digital landscape constantly shifting, Chike discusses how Invisibly plans to adapt and thrive, ensuring that both users and publishers benefit from a more sustainable model. Tune in for a thought-provoking conversation on the intersection of technology, privacy, and user engagement.

Episode 9 - Brandon Rhoten, GroundTruth

Fri, 25 Sep 2026 16:01:31 +0000

Listen to Brandon Rhoten share his savvy perspectives on marketing, utilizing data and brand building with Stefanie Beach. As the Chief Marketing Officer of GroundTruth, Brandon explains how his company uses observed real-world consumer behavior to create targeted advertising campaigns and measure consumer response, including if they physically show up to a location or website.

Episode 8 - Lee Hoffman, LoopMe

Fri, 25 Sep 2026 15:59:33 +0000

In this episode of The Digital Marketeer, I sit down with Lee Hoffman, VP of Agency Partnerships at LoopMe. With over 25 years of experience in the advertising and media landscape, Lee shares his insights on the evolution of digital marketing and the impact of AI on brand advertising. We discuss LoopMe's innovative approach to driving brand outcomes through advanced technology and strategic partnerships. Additionally, Lee provides valuable perspectives on the importance of building strong relationships within the industry, the role of partnerships in driving success, and key takeaways from his recent experience at Cannes. Tune in to discover how agency partnerships are shaping the future of digital marketing and what it takes to thrive in this dynamic environment.

Episode 7 - Brenda Merino, Cloudera

Fri, 25 Sep 2026 15:56:27 +0000

In Episode 7 of The Digital Marketer, I sit down with Brenda Merino, Director of Campaign Marketing and Demand Generation at Cloudera. Brenda shares her extensive journey through the marketing landscape, highlighting her transition from agency work to corporate marketing, and her passion for B2B marketing. We delve into the critical intersection of marketing operations and demand generation, discussing how a data-driven approach enhances campaign effectiveness and strengthens the sales-marketing relationship. Brenda offers insights into the evolving role of marketing operations, emphasizing the importance of collaboration for achieving business goals and measurable success. This episode is packed with practical advice for marketers looking to optimize their strategies in today’s competitive environment. Tune in for an enlightening conversation that empowers marketers to bridge gaps and drive impactful results.

Episode 5 - Jeremy Fass, Arena Group

Fri, 25 Sep 2026 15:53:24 +0000

Jeremy Fass, SVP, Head of Digital Advertising Revenue at The Arena Group, talks about his role working with iconic brands like Sports Illustrated, Parade, The Street and Men’s Journal. He gives us the lowdown on the challenges publishers and ad tech companies face in the current media landscape and strategies behind monetization.

Episode 6 - Peter Phelan, ValuesCulture

Fri, 25 Sep 2026 15:51:26 +0000

Find out about current trends in the executive job market as Stefanie Beach talks with Peter Phelan, self-proclaimed “Culture Doctor” and Founder/CEO of ValuesCulture. In a changing workforce, Peter shares how he recruits executive HR talent for companies, as well as tips for networking, resumés and finding a way to stand out in the crowd.

Episode 4 - Heather Macaulay, MadTech

Fri, 25 Sep 2026 15:40:28 +0000

In Episode 4 of The Digital Marketeer, I sit down with Heather Macaulay, president of MadTech, to delve into the transformative world of digital media consulting. Heather shares her extensive experience in the ad tech industry, highlighting how MadTech addresses the challenges faced by publishers, platforms, agencies, and brands in an increasingly competitive landscape. We explore the critical role of first-party data, the impending shift towards a cookieless future, and the unique product offering from MadTech, which simplifies data integration across platforms. Heather emphasizes the importance of collaboration and education in navigating these changes, ensuring that businesses can effectively adapt and thrive in the evolving digital environment. Tune in for insights that empower marketers to embrace innovation and enhance their strategies.

Episode 3 - Kathy Argyriou, Freewheel

Thu, 24 Sep 2026 19:55:20 +0000

Join us for an enlightening conversation about connected television (CTV) with Kathy Argyriou, the Head of Digital Publisher Sales at FreeWheel, a Comcast Company. Find out what’s next for connected TV and streaming. How are things evolving with the rise of cord-cutters, changing demographics and different business models?

Episode 2 - Zachary Rozga, Thece

Thu, 24 Sep 2026 19:53:51 +0000

Co-founder and CEO, Zachary Rozga, talks about his live streaming platform, Thece. Zach takes a deep dive into esports, how to reach Gen Z, as well as his adventures as an entrepreneur and world traveler. Thece can help brands creatively reach Gen Z through esports and gaming at scale. This is an episode you don’t want to miss!

Episode 1 - Eddie Geller, Tinybeans

Thu, 24 Sep 2026 19:51:54 +0000

Eddie Geller, Co-Founder & CEO of Tinybeans, talks about his experience growing a successful business and striking the right balance between his career and family, as a devoted Dad of four boys.

Episode 115: Gaming is the Media Plan with Nathan Lindberg

Wed, 23 Sep 2026 19:53:42 +0000

In this new episode of The Digital Marketeer, Nathan Lindberg joins Stefanie Beach for a conversation about the rapidly evolving world of gaming and why brands should start thinking about gaming as more than just a channel; it can be the media plan itself. With a career spanning agencies, publishing, sales, and the gaming industry, Nathan shares his perspective on how gaming creates opportunities for brands to connect with audiences through creativity, shared experiences, creators, and the communities built around the games people love. From Candy Crush and Wordle to major partnerships with brands like the NFL and Visa, the conversation explores how gaming has become an increasingly powerful space for advertising and cultural connection. About Nathan Lindberg: Nathan Lindberg brings a wealth of experience across gaming, advertising, and creator economics. Beginning his career in agencies before moving into publishing with GamePro magazine, Nathan has spent years working at the intersection of technology, media, and gaming. His career has been driven by a simple goal: helping gamers enjoy the game. As the gaming industry continues to evolve, Nathan offers a unique perspective on where creativity, advertising, and entertainment come together, and what that means for marketers looking to reach audiences in more meaningful ways. About Overwolf: At the center of Nathan’s work is Overwolf, a platform focused on helping gamers and creators enhance their gaming experiences while creating new opportunities within the gaming ecosystem. Overwolf sits at the intersection of gaming, creators, and advertising, helping brands find authentic ways to participate in the experiences and communities that already matter to gamers. As gaming continues to expand beyond entertainment and into a powerful media environment, Overwolf represents a new way for brands to think about where and how they show up. Learn more at https://www.overwolf.com/.

Episode 114: Market Like You Mean It with Lauren Burke

Thu, 10 Sep 2026 19:31:59 +0000

Lauren Burke, Founder, CEO, and Chief Marketer of LJs Advisory, joins Stefanie Beach to discuss what it takes to build, launch, and grow companies in today’s fast-moving marketing landscape. Drawing from years in marketing and adtech, Lauren shares her holistic approach to helping startups develop the right strategies, resources, and teams for growth. They explore the challenges of turning an idea into a market-ready business, balancing speed with thoughtful execution, and positioning companies as innovators in crowded industries. Ultimately, Lauren emphasizes that effective marketing is more than a collection of tactics, it is fundamental to building credibility, differentiation, and long-term growth.

About Lauren Burke: Lauren Burke is the Founder, CEO, and Chief Marketer of LJs Advisory, where she helps companies drive growth through strategic, holistic marketing. With years of experience, much of it spent in adtech, Lauren brings a broad understanding of the marketing ecosystem and specializes in helping startups and growing companies build the strategies, teams, and resources they need to successfully enter and compete in the market. Through LJs Advisory, she combines strategic leadership with a network of specialized partners to provide companies with the capabilities of a full marketing team while maintaining the flexibility needed to move quickly and efficiently.

About LJs Advisory: LJs Advisory is a strategic marketing consultancy focused on helping startups and growing companies drive meaningful growth. Rather than relying on a traditional in-house marketing team, Lauren combines strategic leadership with a network of specialized partners to provide businesses with the resources and expertise of a full marketing department. From developing a company’s marketing strategy and positioning to building its brand and bringing it to market, LJs Advisory helps companies move from concept to execution with the right foundation for long-term success.

Learn more at https://lsj-advisory.com/en/.

Episode 113: Shoppable TV Unlocked, with Jacqueline Corbelli

Tue, 25 Aug 2026 13:00:00 +0000

Jacqueline Corbelli, founder and CEO of BrightLine, joins Stefanie Beach to trace her unlikely path from restructuring banks to pioneering interactive and shoppable television advertising back in 2003, long before connected TV became mainstream. They dig into how Brightline shifted from working directly with brands to embedding its technology inside apps for NBCU, Disney, Paramount+, and Warner, the surprising engagement data behind shoppable formats and pause ads, and how shifting viewer attention spans are reshaping the ad model. Jacqueline also shares her take on AI as a creative amplifier rather than a replacement, and opens up about the surprising, almost accidental way her book, Changemaker, came to be written.

About Jacqueline Corbelli: Jacqueline Corbelli is Founder and CEO of BrightLine, where she leads the company's vision to transform the television viewer experience into an engaging, two-way dialogue. One of the first female founders in adtech, she is known for identifying inflection points early and building companies that reshape industries. Jacqueline's career has spanned multiple industries, starting in financial services leading large-scale transformations that created billions of dollars in shareholder value. In addition to BrightLine, she created the AI platform SustainChain, addressing global supply chain resilience questions highlighted by the COVID pandemic. A frequent industry contributor, she has been featured in Fast Company, Business Insider, Bloomberg, and many others. Driven by a deep commitment to social justice, Jacqueline serves as an advisor to the Vatican, the United Nations, and creator of SustainChain. Her book, Changemaker, released in December 2025 to critical acclaim, is a modern playbook for change that distills her framework for driving meaningful impact across all industries she touches, and always leading with humanity as the core tenant and through-line toward solution-driven awareness and global change at scale.

About BrightLine: BrightLine is the category creator in interactive CTV advertising, transforming television into a performance channel through dynamic, shoppable, and measurable ad experiences built natively for the living room. Powered by integrations across the full streaming ecosystem, BrightLine enables brands, agencies, and media partners to deliver premium interactive formats at scale — turning audience attention into measurable action. Trusted by the world's largest streamers and Fortune 100 advertisers, BrightLine is where TV finally performs like digital.

Learn more at https://brightline.tv/

Episode 112: Quality Over Volume, with Jayson Dubin

Tue, 11 Aug 2026 19:41:50 +0000

Jayson Dubin was supposed to be a dentist. Instead, he built Playwire into one of the fastest-growing ad tech companies around, then blew up his own playbook, cutting bid requests by 60% to chase trust over volume. In this episode, he opens up about the wake-up call that sparked that shift, why AI is forcing publishers to rethink everything, and what it really takes to stay relevant after two decades in an industry built on constant change.

About Jayson Dubin: Jayson Dubin is the CEO and President of Playwire, an ad tech platform he founded in 2007 to help web, app, and OTT publishers monetize their content and audiences. With over 20 years of sales and marketing experience, he has grown Playwire into one of the fastest-growing technology companies in South Florida and America, serving a global roster of clients and partners. He is passionate about innovation and empowering publishers to succeed in digital media, and is an active voice in the South Florida ad tech community, a startup investor, and an EY Entrepreneur of the Year honoree.

About Playwire: Playwire is a global revenue amplification company with the knowledge and technology content owners need to maximize revenue and grow their audiences. Pioneering with its complete Revenue Amplification Management Platform (RAMP®), Playwire provides an all-inclusive solution to manage every aspect of the ad ecosystem for digital publishers through machine learning technology, dubbed Revenue Intelligence TM. Named a Google Certified Publishing Partner (GCPP) in 2020, Playwire manages more than 700 websites and apps, serving 12 billion video and display ads, and streaming one billion minutes of video each month. Exclusivity with its partners allows Playwire to provide all of its digital advertising services through one channel. Playwire is headquartered in Boca Raton, Florida, but has a global reach with business operations and satellite offices spanning from San Francisco to Singapore.

Learn more at playwire.com

Episode 111: Culture Isn't a Demographic with Joe Ligé

Tue, 04 Aug 2026 13:00:00 +0000

Stefanie Beach and Joe Ligé explore the importance of cultural intelligence in modern marketing, challenging brands to move beyond impressions, clicks, and traditional audience targeting. Together, they discuss the industry's growing disconnect from authentic human connection and why meaningful engagement is built on understanding people, not just data.

About Joe Ligé: Joe Ligé is the Founder and CEO of Culture Hive and a seasoned marketing and advertising leader with nearly two decades of experience in ad tech and data. Throughout his career, he has held leadership roles across major brands and helped shape the digital advertising landscape by developing strategies that connect brands with the right audiences. Drawing from years of experience, Joe identified a fundamental gap in the industry: while marketers have become experts at measuring performance, they've lost sight of the emotional and cultural connections that truly influence consumers.

About Culture Hive: Culture Hive was built to help brands create more authentic relationships with multicultural communities through the power of cultural intelligence. Founded on the question, "How are we measuring our media?", the company encourages marketers to rethink traditional success metrics and focus on genuine human connection. By helping organizations better understand the cultures they hope to reach, Culture Hive empowers brands to build trust, relevance, and lasting impact beyond the numbers.

Learn more at https://culturehivemedia.com/.

Episode 110: Bone Broth, Bold Roots with Edlin Choi

Tue, 28 Jul 2026 13:00:00 +0000

Stefanie Beach sits down with guest Edlin Choi, Founder of Reclamation Foods, for a conversation about purpose, sustainability, and rethinking the future of food. Drawing inspiration from his Korean heritage and a lifelong connection to the land, Edlin shares how he transformed an unexpected career path into a mission-driven business focused on regenerative agriculture and building a climate-positive food system. Together, they explore the intersection of entrepreneurship, environmental stewardship, and the choices shaping the future of what we eat.

About Edlin Choi: Edlin Choi originally spent years working in the technology industry. Growing up on what was once productive farmland sparked an early appreciation for agriculture, and over the past nine to ten years, he developed a deep personal interest in food systems and regenerative livestock farming. That passion ultimately inspired him to leave the tech world behind and create a business focused on restoring both the land and the way we produce food.

About Reclamation Foods: Reclamation Foods is on a mission to build a more sustainable food system by producing nutrient-dense, responsibly sourced products that support regenerative farming practices. Through the conversation, Edlin shares how reconnecting with his roots helped shape his vision for the company, the importance of climate-positive agriculture, and why the future of food depends on restoring ecosystems rather than depleting them.

Discover more at reclamationfoods.comUse code MARKETEER for 15% off your order at Reclamation Foods!

Episode 109: The Marketing Matchmaker with Behdad Jamshidi

Tue, 21 Jul 2026 12:00:00 +0000

Stefanie Beach meets to interview Behdad Jamshidi, the Founder of CJAM Marketing. The discussion focuses on Jamshidi's unique role as a marketing matchmaker who thoroughly vets marketing agencies to connect them with scaling, seven- and eight-figure businesses. Key topics analyzed include red flags to look for when hiring an agency, navigating the integration of AI into operational and strategic workflows, and balancing transactional marketing tactics with long-term brand building.

About Behdad Jamshidi: Behdad Jamshidi started CJAM The Marketing Connector after realizing that most companies don’t know how to evaluate the value of a marketing agency or assess their own needs. Since every business is different, not only in their needs but also in where they are in the growth process, it isn’t a one-size-fits-all solution. In the past 7 years, Behdad (or Bee) has met with and assessed 1153+ marketing agencies and vetted them down to a lean 100+ preferred partners across all marketing niches. After pairing hundreds of businesses with the right partners, he’s found his skill set lies in the matchmaking process. Featured in MarketWatch, Bloomberg, National Post and the Financial Post, Bee’s unique background in marketing, engineering, consulting, leadership, sales and strategy has allowed him to serve as the conduit between business owners and the marketing teams they need.

About CJAM Marketing: CJAM The Marketing Connector, founded by Behdad Jamshidi, connects businesses to the right marketing partners based on where they are in the growth process and their unique goals. If you’re a business owner, chances are you’re really good at what you do. That doesn’t mean you’re good at marketing, or at evaluating whether or not someone is good at marketing. In fact, most businesses go through a minimum of 4-6 different marketing agencies before they find one they are happy with. And that is where we come in. Over the past four years, we’ve met with over 1157+ marketing agencies, freelancers, professionals and experts, evaluating their work and services. We’ve vetted that list down to 100+ preferred partners and then built systems around the matchmaking process to find your perfect match, the first time around.

Discover more at https://cjammarketing.com/.

Episode 107: From Corner Office to Med Spa with Liz Smith

Wed, 15 Jul 2026 20:58:57 +0000

In this episode of "The Digital Marketeer," host Stephanie Beach interviews Liz Smith, the Co-Founder and CEO of the Raleigh-based luxury med spa ILŪMRA Skin. Smith discusses her transition from pharmaceutical marketing to entrepreneurship, highlighting the challenges of launching a brick-and-mortar business such as self-funding through loans and utilizing grassroots "guerrilla" marketing.

About Liz Smith: Liz Smith is a co-founder and CEO of ILUMRA Skin, a modern medical-wellness practice in Raleigh, NC, and a fifteen-year veteran of the medical aesthetics industry. Her career spans executive leadership roles across prominent aesthetics and beauty companies, where she led sales strategy, marketing innovation, and global GTM launches of science-backed treatments and products. Her career is driven by deep commitment to innovation, education, and advancing science-backed solutions into skin health.

About ILŪMRA Skin: ILŪMRA Skin is the convergence of that experience and a personal conviction that the future of skin health isn’t about changing how you look, but restoring how your skin functions, heals, and thrives. ILŪMRA Skin is about combining functional medicine with aesthetic medicine supporting long-term skin health in a natural, safe, and approachable way.

Discover more at ilumraskin.com.

Episode 106: Play to Win with Alli Guglielmino

Tue, 07 Jul 2026 12:32:29 +0000

As we explore how brands can move beyond traditional digital ads to build authentic, long-term relationships with Gen Z and Gen Alpha audiences are built through immersive gaming platforms. In this discussion between Stefanie Beach and Alli Guglielmino (SVP Growth & Marketing, Gamefam), it is highlighted that these demographics spend significant time in virtual worlds, making authentic integration into gameplay a critical component of the modern marketing mix.

About Alli Guglielmino: Alli Guglielmino is the Senior Vice President of Growth and Marketing at Gamefam. Since joining the company in 2022, she has orchestrated major partnerships with global entities such as the NFL, Netflix, Mattel, Paramount, and Warner Music Group. Gulamino oversees three core areas: managing strategic brand partnerships, executing influencer activations for campaign amplification, and building organic communities around games on social platforms like TikTok and Discord. Her key milestones include producing three of the five most popular Roblox concerts ever and managing a first-of-its-kind Netflix premiere within a Roblox game.

About Gamefam: Gamefam is an immersive gaming and media company that focuses on creating high-impact experiences on platforms like Roblox and Fortnite. The company specializes in infusing brands into existing games in a way that feels natural to the core gameplay rather than forcing a disruptive commercial experience. A notable 2025 back-to-school campaign for Old Navy delivered 48 million gameplay sessions over six weeks, becoming the number two retail brand program on the Roblox platform. Additionally, Gamefam utilizes "RoMonitor," an analytics platform for Roblox, and operates a Creator Fund to help independent developers navigate professional brand integrations.

Learn more at gamefam.com

Episode 105: More Than a Month with Robyn Streisand and Michael Krans

Tue, 30 Jun 2026 20:37:15 +0000

Host Stephanie Beach welcomes marketing leaders Robyn Streisand, Founder and CEO of The Mixx and Titanium Worldwide, and Michael Krans, VP of Retail Media at Macy’s, for a special Pride Month discussion on the evolution of inclusivity in the advertising industry. Key themes include moving beyond "checkbox diversity" toward genuine brand belonging and the importance of long-term commitment over seasonal campaigns. The discussion explores how queer culture has increasingly influenced mainstream culture and the ways in which retail media networks use first-party data to measure the impact of inclusive messaging.

About the Guests:

Robyn Streisand: Robyn Streisand is the Founder & CEO of The Mixx and Titanium Worldwide, with 30 years of experience helping Fortune 500 brands connect authentically with diverse audiences. A recognized leader in LGBTQ+ inclusion and cultural fluency, she founded The Mixx and launched Titanium Worldwide, the world's first collective of certified-diverse marketing, media, and communications agencies. Her work helps brands build authentic connections that inspire loyalty and drive lasting growth.

Michael Krans: Michael Krans is the Vice President of Macy's Media Network, leading retail media strategy across Macy's, Bloomingdale's, and Bluemercury. With more than two decades of experience spanning retail media, publishing, and digital commerce, he has held leadership roles at iconic brands including Harper's Bazaar, The New Yorker, Condé Nast Traveler, and Walmart Connect. Known for driving digital innovation, Michael helped launch ShopBazaar.com, one of the industry's first content-to-commerce platforms, and has built data-driven media solutions for some of the world's largest fashion, beauty, and retail brands.

Connect with our guests linkedin.com/robynstreisand and linkedin.com/michael-j-krans

Episode 104: Identity Crisis with Jonah Travis

Tue, 16 Jun 2026 15:09:30 +0000

We hear from Jonah Travis, Senior Director of Demand Partnership at Intent IQ, and his thoughts about identity resolution and cross-device tracking in a cookieless digital landscape. Key themes include bridging tracking gaps between devices like CTV and mobile, and eliminating "black space" in data where 40% of traffic lacks identifiable markers. The discussion also addresses using on-page signals to distinguish high-value human consumers from AI-driven bot traffic to ensure ad quality.

About Jonah Travis: Jonah Travis, Senior Director of Demand Partnerships, joined the team to solve industry-wide challenges like tracking on iPhones and cross-platform attribution. He has a background in programmatic, native, and search advertising from roles at companies such as FixU, AdMarketplace, and AdTheorent. Personally, he is a former college basketball player whose first job was delivering phone books in Minneapolis.

About Intent IQ: Intent IQ is an identity solution pioneer with over 150 granted patents focused on connecting brands with audiences without using cookies. The company claims a 90% to 97% accuracy rate in cross-device identification by constantly validating probabilistic signals against a verified household graph. Originally publisher-focused, they are expanding into the demand side to provide advertisers with more informed, cross-platform solutions.

Discover more at intentiq.com

Episode 103: The AI Gender Gap with Nadia Koski

Tue, 09 Jun 2026 17:10:11 +0000

AI is everywhere, but is it working against women? Stefanie Beach sits down with global marketing powerhouse Nadia Koski to tackle the gender gaps embedded in AI systems and what they mean for brands, consumers, and the future of advertising. Raw, real, and ahead of the curve, this is the conversation the industry needs to have.

About Nadia Koski: Nadia is a global marketing and communications leader with 18+ years of experience driving brand growth, digital transformation, and high-impact storytelling across adtech, martech, and publishing. She has led global strategy, PR, and omnichannel content ecosystems across international markets and delivered measurable business impact through data-driven content and innovation. She specializes in architecting AI-driven content ecosystems and multimedia networks that bridge the gap between technical innovation and human-centric storytelling. She has founded various ESG initiatives, mentorship programs, and networks to build inclusive, high-performing global teams that drive social impact and measurable ROI. Known for her strong executive presence as an international speaker, podcaster, and educator with a “connector” mindset, she is a driving force creating thought leadership and communication strategies in media, technology, and culture.

Discover more at ⁠linkedin.com/in/nadiakoski⁠

Episode 102: Substance Over Spectacle with Jasmine Presson

Thu, 04 Jun 2026 16:57:44 +0000

LIVE FROM POSSIBLE 2026! Stefanie Beach meets with Jasmine Presson, Chief Strategy Officer, North America at MediaPlus Group to talk about what it takes to drive sustainable growth in today's evolving marketing landscape. The discussion explores the value of independent agency thinking, the intersection of media and creativity, and how brands can unlock stronger business outcomes by combining data-driven insights with innovative storytelling. Jasmine shares her perspective on navigating industry transformation, building meaningful consumer connections, and creating strategies that deliver measurable results while keeping pace with rapidly changing consumer expectations.

About Jasmine Presson: Jasmine Presson is Chief Strategy Officer, North America at MediaPlus Group, with more than 20 years of experience in marketing research and advertising strategy. Known as a “marketing matchmaker,” she focuses on building authentic connections between brands and consumers that drive growth. Her career includes work with major brands such as Johnson & Johnson, Anheuser-Busch, PepsiCo, Revlon, Chiquita, and Canon. She also played a key role in building Mediaplus North America and shaping its strategic vision.

About MediaPlus Group: MediaPlus Group is part of Serviceplan Group, Europe’s largest independent agency group. The company develops integrated media strategies that blend data, consumer insights, technology, and creativity to help brands grow. With a focus on agility and customized solutions, Mediaplus helps clients strengthen customer relationships, improve marketing performance, and navigate today’s evolving media landscape.
Discover more at mediaplusgroup.com

Episode 101: The Emotionally Available Brand with Joanna O’Connell

Tue, 02 Jun 2026 19:01:41 +0000

LIVE FROM POSSIBLE 2026! Stefanie Beach sits down with Joanna O’Connell, Chief Intelligence Officer at Omnicom Media Group, for a fascinating conversation about the future of brand influence. From emotional availability and AI-powered purchasing decisions to influencer trust, ad fatigue, and the evolving role of storytelling, Joanna shares groundbreaking research and actionable insights on how brands can build deeper connections, earn consumer trust, and stay relevant in an increasingly complex media landscape.

About Joanna O’Connell: Joanna O’Connell is Chief Intelligence Officer for Omnicom Media, North America where she heads Omnicom Media Intelligence. OMI helps its colleagues and clients anticipate and smartly react to the most important trends in media and advertising through research-based guidance and actionable insights. A data-driven advertising expert, O’Connell has served as a pioneer throughout her 20+ year career.

About Omnicom Group, North America: Heading the marketplace intelligence function for OMG, NA, marketplace intelligence delivers the actionable insights, predictive analyses and prescriptive recommendations that enable OMG teams and clients to anticipate, manage and leverage , emerging trends, rapid shifts and seismic disruptions in the media landscape to drive business growth.

Discover more at omnicommedia.com

Episode 100: AI Edge Podcast

Mon, 01 Jun 2026 22:43:42 +0000

Staying on the leading edge of Artificial Intelligence... The landscape of digital marketing is shifting, and industry leaders are sounding the alarm on the hidden biases within AI. In this episode, our very own Stefanie Beach and Nadia Koski join Shiv Gupta and Myles Younger on the podcast to discuss the critical importance of inclusivity as AI becomes the primary layer for media buying and consumer interaction, exploring why brands that fail to address biased data risk losing both revenue and the trust of future generations.

About The AI Edge Podcast: AI Edge Podcast is a specialized platform designed specifically for marketing and advertising professionals to navigate the rapidly evolving landscape of artificial intelligence. In each episode, the show bridges the gap between complex AI advancements and their practical, real-world impact on the industry. By exploring critical topics, from the emergence of agentic shopping assistants and AI-driven data strategies at major media upfronts to the ethical challenges of biased training data, the podcast empowers its audience with the knowledge needed to maintain a competitive advantage in a tech-driven market.

Watch more at https://uofdigitallive.podbean.com/

Episode 99: The Agentic Edge with Scott Ensign

Tue, 19 May 2026 20:17:35 +0000

LIVE FROM POSSIBLE 2026! The future of media buying is here, and Butler/Till is already running it. In this episode, host Stefanie Beach sits down with Scott Ensign, Chief Strategy Officer at Butler/Till, to unpack how agentic media is transforming the way campaigns are built, bought, and optimized, from pharma to franchise networks, and why the agencies embracing it now will be the ones setting the pace for everyone else.

About Scott Ensign: Scott Ensign is Chief Strategy Officer at Butler/Till and a leading voice in how marketing operates in a continuously disrupted world. His work centers on omnichannel marketing, a framework for driving performance when data is fragmented, limited, or just messy. He focuses on rethinking how media decisions are made, using AI as a continuous decision layer rather than a one-time optimization tool. Scott’s approach helps Butler/Till's clients adapt faster, compete more effectively, and build marketing systems that improve over time, especially in highly regulated and privacy-driven markets.

About Butler/Till: Butler/Till is a data-driven media buying and marketing agency that helps healthcare, regulated, and multi-location brands turn media investment into measurable growth. The agency plans and activates campaigns across digital and traditional channels with a focus on outcomes like patient acquisition, qualified leads, and local market performance. They are known for reaching complex and underserved audiences, including rare disease patients and healthcare professionals, through privacy-first, HIPAA-conscious strategies. Combining programmatic media, advanced audience design, and AI-driven optimization, Butler/Till delivers efficient, compliant growth in environments where traditional targeting falls short.

Discover more at butlertill.com

Episode 98: The Humans are Back with Amy Thorne

Tue, 12 May 2026 23:43:49 +0000

What happens when AI stops being a threat to creativity and starts becoming its greatest accelerator? In this episode, host Stefanie Beach sits down with Amy Thorne, Chief Future Officer at Dentsu Creative, to unpack how the smartest brands are using AI to move faster, think deeper, and create bolder work, without losing the human spark that makes it all matter.

About Amy Thorne: Amy has spent over 20 years driving results for major organizations by applying analytic performance metrics to creative. She has a strategic approach to bringing distinct creative experiences to life through human truths and data-driven insights. Amy has strong hands-on Financial Services, Retail, Health and TM&E experience, but her work spans across verticals and includes the Automotive, Nonprofit and Insurance industries. Regardless of category, Amy excels at driving business innovation, transformation and inspiration to deliver both for clients and her team. She has a proven track record of building successful businesses, developing high-performing teams, and converting new opportunities with a focus on delivering measurable results.

About Dentsu Creative: Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively impact people, business and society. Established in 2022, Dentsu Creative is integrated with dentsu’s Media and CXM businesses in over 145 countries and regions, to offer Integrated Growth Solutions.

Discover more at dentsucreative.com

Episode 97: Second Grade Dream to CEO with Brittany Lo

Tue, 05 May 2026 17:09:56 +0000

Brittany Lo, Founder and CEO of Beautini and Beia Beauty, joins host Stefanie Beach to share her journey from a second-grade dream to building two successful beauty brands. She opens up about turning down L'Oréal to bet on herself, using the pandemic to launch Beia; a clean, functional body care line solving the "unsexy" confidence concerns real women face. And the pivots, customer conversations, and hard lessons that shaped the brand into what it is today.

About Brittany Lo: Brittany Lo is a beauty entrepreneur and Founder & CEO of Beautini and Beia. With a background in marketing at brands like L'Oreal USA, Redken, and Sony Music Entertainment, and a B.S. from Babson College, Brittany has built a beauty empire that has been featured in People Magazine, The New York Times, and BRIDES, while collaborating with brands including Sephora, Amore Pacific, and American Express.

About Beia: Beia is lifestyle skincare to keep you clean and confident throughout the day. We offer gentle, multipurpose solutions to insecurities such as KP, ingrown hairs, and body blemishes, that women often feel they just have to live with. Our fragrance-free formulas deliver real results without irritation, while seamlessly fitting into an on-the-go lifestyle and improving your daily routine.

Discover more at beiabeauty.com

Episode 96: Supplies with Soul with Sarah Leinberger

Tue, 21 Apr 2026 23:51:35 +0000

What does it take to compete against retail giants when you're a small brand with a massive mission? Sarah Leinberger, Head of Marketing at Yoobi, the school supply brand that donates one item to a child in need for every product sold, pulls back the curtain on how her lean team punches above its weight. From blockbuster licensing deals with Harry Potter, Barbie, and Star Wars, to using AI to move from insight to idea faster than the competition, Sarah shares the systems, strategies, and leadership philosophy driving one of retail's most purpose-driven brands forward. This one will leave you thinking differently about what a small but mighty team can really do.

About Sarah Leinberger: Sarah Leinberger is a marketing leader known for her positivity, energy, and ability to turn vision into action. With a uniquely diverse background spanning brand marketing, merchandising, communications, and large-scale transformation at General Mills and Target, she brings a rare blend of creativity, purpose, and commercial impact to everything she builds. As Head of Marketing at Yoobi, she's strengthening the brand's foundations, driving cultural relevance, and keeping the brand's powerful give-back mission at the center of it all, while fostering insight-led innovation and building stronger retail and licensing partnerships. At the heart of her leadership is a deep commitment to building teams where people feel empowered, supported, and inspired to do their best work.

About Yoobi: Yoobi is a bright, colorful, and joyful school supplies and stationery brand built on a buy one, give one model that supports classrooms in need across the United States.

Discover more at yoobi.com

This episode has been brought to you by POSSIBLE

POSSIBLE is the most impactful marketing event where future focused marketers and media leaders come together to explore what’s next spanning innovation, emerging technologies, and bold new ideas shaping the industry. It’s the central meeting place to connect, share insights, and turn vision into action.

April 27–29, 2026

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Episode 95: No Hype, Just Results with Oleg Korenfeld

Tue, 14 Apr 2026 13:57:22 +0000

Episode 95: No Hype, Just Results with Oleg Korenfeld

Oleg Kornfeld (CTO at CMI Media Group) cuts through AI hype in healthcare marketing where treatments meet strict regulations. He reveals how their "Dandelion AI" bot slashed campaign setup time in half with zero errors in three years, why you should automate before touching generative AI, and how normalized data drives 41% performance lifts. Plus: why AI isn't magic, agentic execution is just rebranded digital twins, and CTV is healthcare's next frontier. This will change how you think about AI and healthcare marketing.

About Oleg Korenfeld: Oleg brings 20+ years in marketing data and tech, driving transformational innovation. He will continue disruptive media innovation and implement global tech best practices.

About CMI Media Group: CMI Media Group, a WPP company, is a full-service media agency focused solely on health, wellness, and pharmaceutical marketing. CMI Media Group’s core offerings include Audience Strategy, Planning, Development, and Insights; Data and Analytics; Buying and Investment; and Direct Response and Customer Experience. As the leading media resource for the world’s top healthcare companies, CMI Media Group brings together leading technology, data, and talent to deliver seamless capabilities for clients. CMI Media Group has seven office locations across the US.

Discover more at cmimediagroup.com

This episode has been brought to you by POSSIBLE

April 27–29, 2026

Fontainebleau & Eden Roc | Miami Beach

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Episode 94: Gaming’s Data Revolution with Zander Brumbaugh

Tue, 07 Apr 2026 14:56:36 +0000

Zander Brumbaugh, CEO of Gamebeast, went from making Roblox games at 12 to building a data platform serving bedroom developers, Netflix, and the US Pentagon. He breaks down the RTrack acquisition that unlocked intelligence no one else had, why their real-time feedback loop crushes competitors, and how AI agents will soon act like product managers inside dashboards. Plus: why everyone is a gamer now and why the same tech optimizing indie games is running DOD war simulations. Gaming just became the most misunderstood business opportunity. This proves it.

About Zander Brumbaugh: Zander Brumbaugh is the founder and CEO of Gamebeast, a live-ops and data insights platform for the user-generated content space. He has been a creator on "Roblox" since 2014. Zander’s titles have accumulated more than 500 million play sessions and earned millions in revenue. He enrolled at the University of Washington at just 17 years old and eventually taught an accredited course titled CSE 390G: Coding in Video Game Development, focusing on using the "Roblox" engine to create games. He also authored a book called "Coding Roblox Games Made Easy" at 18 years old, which was the #1 game programming book on Amazon at the time. Zander was named to Forbes 30 Under 30 List in 2025.

About Gamebeast: Gamebeast specializes in providing real-time analytics and tools for user engagement, allowing developers to make data-driven decisions to enhance their games. From the Gamebeast dashboard, developers can automatically detect player pain points and make live updates to their experience. By making adjustments that are seamless to their users, the experience is optimized for engagement - creating a boost in developer revenue.

Discover more at gamebeast.gg

This episode has been brought to you by POSSIBLE

April 27–29, 2026

Fontainebleau & Eden Roc | Miami Beach

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Episode 93: Stop Asking Permission with Shelley Zalis

Tue, 31 Mar 2026 11:54:55 +0000

Part of our "Badass Women in Media" series brought to you by our amazing sponsor Equativ. The incredible Shelley Zalis (CEO of The Female Quotient) launched the Girls’ Lounge in a Four Seasons bedroom with 50 women and turned it into a 7.5-million-member global movement. She reveals why she refused $250K in funding to keep the name at Davos, how she rewrote workplace rules by leaving at 5 p.m. without apology while raising three kids, and why empathy and compassion are the most critical leadership skills today. Plus: the moment she ripped her hair out of a ponytail in front of a legend in a purple leather suit and stopped apologizing for being a woman. If you've ever waited for permission to be yourself, this will light a fire.

About Shelley Zalis: Shelley Zalis, CEO and Founder, of The Female Quotient (The FQ), and widely known as the “Chief Troublemaker”, is a trailblazing entrepreneur and global advocate for creating workplaces that work for everyone. She is redefining leadership and driving change across industries. Under Zalis’s leadership, The FQ has grown into a leading media and events company with the largest global community of women in business, connecting over 7 million professionals across 30 industries in more than 100 countries. The organization produces premium events, editorial, and social content that connect top brands with influential leaders worldwide. Renowned for The FQ LoungeTM, immersive spaces at industry conferences and cultural events, including the World Economic Forum in Davos, Cannes Lions, CES, and the Super Bowl, Zalis has created platforms where leaders convene to share ideas, spark action, and foster workplaces where everyone has the opportunity to succeed. Previously, Zalis transformed the market research sector by founding Online Testing Exchange (OTX), which she later sold to Ipsos. She also co-created #SeeHer, an initiative promoting accurate portrayals of women and girls in media. A sought-after thought leader, Zalis is a LinkedIn Top 20 Most Influential Voice and a contributor to TIME, Forbes, and IMD. Her accolades include the Matrix Award, Industry Legend Award, Mosaic Award, EY Entrepreneur of the Year, and a spot on the Global Leaders 50 List. In 2024, The Female Quotient was named one of Fast Company’s Brands That Matter. Through bold leadership and innovative action, Zalis is creating a new blueprint for workplace transformation.

About The Female Quotient: The Female Quotient (The FQ) is a leading experience, media and advisory company and home to the largest global community of women in business, connecting more than 7 million professionals across 30 industries. Dedicated to redefining leadership and driving visibility for women, The FQ produces premium events and social-first content that unite top brands with influential leaders worldwide. Known for its signature FQ Lounge™, immersive spaces at major conferences and cultural events, The FQ creates experiences online and in-person that help women succeed at work and in life. Through bold conversations, dynamic content and thought-leadership, The FQ is inspiring a future of work that works for everyone. Discover more at thefemalequotient.com

This episode has been brought to you by Equativ.

Equativ is a global, end-to-end media platform empowering advertisers and publishers to achieve real outcomes by uniting premium inventory, dynamic creative formats, and engaged audiences with advanced curation and AI-powered ad tech across all channels. Purpose-built for the attention economy, Equativ delivers quality, engagement, and performance while prioritizing respectful, user-centric ad experiences. With a team of over 750 professionals across 19 countries, Equativ combines global scale with deep local expertise. Learn more at Equativ.com.

Website: https://www.equativ.com/

LinkedIn: https://www.linkedin.com/company/equativ/

Instagram: https://www.instagram.com/equativ__/

YouTube: https://www.youtube.com/@equativ

Episode 92: Inside the Black Box with Shi Shi

Tue, 24 Mar 2026 12:08:36 +0000

Episode 92: Inside the Black Box with Shi Shi

Part of our "Badass Women in Media" series brought to you by our amazing sponsor Equativ. Shi Shi, Head of Data Science & ML at Equativ, debunks the myth that AI manipulates consumers; it's actually filtering out irrelevant ads. She breaks down data science vs. machine learning, explains why AI doesn’t have to be a black box, and highlights a startling stat: by 2028, 12% of U.S. energy may power AI. She also discusses fixing ad redundancy, her leap from corporate to startup life, and why owning your expertise matters, especially in unequal environments.

About Shi Shi: Shi Shi is the Head of Data Science & Machine Learning Engineering at Equativ, where she leads the development and application of advanced data science and AI-driven solutions that power smarter, more inclusive programmatic advertising. With a background in statistics, data science, and leadership, she champions culturally intelligent, privacy-first AI—bringing human context and ethical insight to the forefront of machine learning systems.

This episode has been brought to you by Equativ.

Website: https://www.equativ.com/

LinkedIn: https://www.linkedin.com/company/equativ/

Instagram: https://www.instagram.com/equativ__/

YouTube: https://www.youtube.com/@equativ

Episode 91: Stories That Make Sense with Rhonda Hiatt

Wed, 18 Mar 2026 04:24:01 +0000

Part of our "Badass Women in Media" series brought to you by our amazing sponsor Equativ. Rhonda Hiatt (Global CEO of M+C Saatchi Consulting) reveals why chasing trends is killing brands and how "Cultural Power" wins instead. She breaks down how to spot fads versus real cultural shifts, why not every brand needs a social purpose, and how to authentically connect with invisible demographics like the powerful 50+ female audience using the Cultural Power Index. Stop chasing trends that backfire—this is your framework for staying relevant without abandoning your core identity.

About Rhonda Hiatt: Rhonda Hiatt is an executive leader with 20+ years of global consulting experience. As the Global CEO of M+C Saatchi Consulting, Rhonda leads the strategic direction, operational management and client partnerships that drive commercial impact. Rhonda has a deep expertise that continues to grow the network’s brand experience, retail innovation officer, especially delivering growth strategies for clients including McDonald’s, Applebee’s, Toyota, Lexus, Nike, Fruit of the Loom, Ashley Furniture, Google, and more. Prior to M+C Saatchi, Rhonda was Executive Director, Brand Strategy; Analytics at Interbrand, where she focused on retail and CPG clients. Rhonda has been recognized in Design Retail’s 40 Under 40 for her contributions to the retail industry and has been honored as one of Consulting Magazine’s Top Consultants for Excellence in Client Services. She is a member of Chief, a private network focused on connecting and supporting women executive leaders. Rhonda is also a member of PTTOW!, an invite-only community for today’s most creative and inspiring CEOs, CMOs, and icons from 70 major industries, which are shaping our culture.

About M+C Saatchi Consulting: M+C Saatchi Group is a global creative solutions company and the world’s largest independent creative network, across 6 regions and 23 countries. We are creators and curators of Cultural Power. Cultural Power is the advantage we create for our clients, helping them harness cultural forces to fuel desire, drive demand and deliver brand growth. At M+C Saatchi Consulting, we don’t just react to change—we create it. Our Experience, Technology; Consulting experts partner with brands to navigate complexity, harness data, and build meaningful connections that drive business growth. Through audience intelligence, cutting-edge customer experiences, and bold strategic innovation, we turn insight into impact and brands into cultural forces.

Discover more at mcsaatchiconsulting.com

This episode has been brought to you by Equativ.

Website: https://www.equativ.com/

LinkedIn: https://www.linkedin.com/company/equativ/

Instagram: https://www.instagram.com/equativ__/

YouTube: https://www.youtube.com/@equativ

Episode 90: Beyond the Billboard with Jessica Silva

Tue, 10 Mar 2026 06:14:33 +0000

Part of our "Badass Women in Media" series brought to you by our amazing sponsor Equativ. In this episode, Stefanie Beach sits down with Jessica Silva, COO of the Americas at Screenverse, to explore how programmatic digital out-of-home advertising is evolving far beyond the billboard. Jess breaks down how Screenverse is scaling to over 100,000 screens, solving market fragmentation, and balancing automation with human touch, all while sharing the bold career pivot and personal power moves that got her to the top.

About Jessica Silva: Jess is the Chief Operating Officer of the Americas at Screenverse, one of the largest programmatic digital out-of-home networks in the U.S., where she leads go-to-market strategy, commercial operations, and national growth. A seasoned programmatic advertising executive, Jess has spent her career building and scaling high-growth revenue organizations across adtech and digital media. Prior to Screenverse, she served as CMO at Rebel Interactive Group and co-founded Throne Technologies, a programmatic media agency. A champion of underrepresented media channels and the people who power them, Jess believes the next era of advertising will be defined by real-world attention and the teams bold enough to build it.

About Screenverse: Screenverse is the largest programmatic digital out-of-home network in the United States, powering omnichannel digital campaigns across more than 150,000 screens in all 210 DMAs. From retail and residential to office, outdoor, and urban environments, Screenverse helps advertisers reach audiences in the moments that matter—driving awareness, action, and measurable real-world results.

Discover more at screenversemedia.com

This episode has been brought to you by Equativ.

Website: https://www.equativ.com/

LinkedIn: https://www.linkedin.com/company/equativ/

Instagram: https://www.instagram.com/equativ__/

YouTube: https://www.youtube.com/@equativ

Episode 89: Seen Vs. Viewed with Gina Cavallo

Wed, 04 Mar 2026 10:00:13 +0000

Part of our "Badass Women in Media" series brought to you by our amazing sponsor Equativ. Bronx-born powerhouse Gina Cavallo (CRO, Americas at xpln.ai) went from five years on the agency side at GroupM and Publicis to building and selling Audigent to Experian in 2024… and she's not slowing down. She reveals her buyer-first mentality that changed everything: innovation isn't about relationships, it's about walking in with three undeniable reasons why your product is different, and why she refuses to sell anything she's not genuinely passionate about because "if I don't think it's cool, no one's going to buy it." Now she's bringing European AI innovation to the US and building a team of badasses who work hard, collaborate fiercely, and bring the kind of culture where people actually want to show up every day.

About Gina Cavallo: Experienced sales leader with a demonstrated history of driving revenue across media and martech companies; setting and delivering on sales strategies across both Tier 1 & 2 media agencies as well as top direct brands. She has built and managed regional and national teams and worked across global teams and business in North America, EMEA and APAC. Beyond her foundation within digital media agencies; she has had the opportunity to work across several diverse products throughout her career honing knowledge and expertise across performance marketing, big data onboarding and applications, mobile marketing, advanced tv targeting and measurement, shopper marketing, advanced attention measurement, and business insights and analytics. Her strongest skill sets are within team building, driving new and incremental revenue, thinking creatively to look for new business development opportunities and partnerships and establishing and maintaining long standing relationships with top C level and executive brand and agency clients throughout several verticals and across all holding companies.

About xpln.ai: xpln.ai is a global attention intelligence platform that helps advertisers measure, understand, and optimize how attention drives outcomes across YouTube, Social, CTV, and the Open Web. Combining large-scale eye-tracking, contextual signals, predictive models, and deep creative analysis, xpln.ai provides transparent, research-grade measurement across markets and media environments. Founded in Paris and now headquartered in New York for U.S. operations, xpln.ai partners with leading brands, publishers, and agencies worldwide to elevate media effectiveness and drive smarter investment decisions.

Discover more at xpln.ai

This episode has been brought to you by Equativ.

Website: https://www.equativ.com/

LinkedIn: https://www.linkedin.com/company/equativ/

Instagram: https://www.instagram.com/equativ__/

YouTube: https://www.youtube.com/@equativ

Episode 88: Building Next Gen Marketing Events with Christian Muche

Tue, 24 Feb 2026 15:00:56 +0000

Christian Muche built DMEXCO into a 50,000-person powerhouse, then launched POSSIBLE from a New Zealand quarantine facility during COVID and sold it for $40 million three years later. He reveals why he refuses to chase attendance numbers, how he's building "the Davos of marketing" through radical curation, and why geographic distance gives him the clarity that keeps POSSIBLE from becoming just another forgettable conference. A masterclass in making the impossible happen while maintaining trust at scale.

About Christian Muche: Christian Muche is a globally recognized business strategist, visionary, and connector operating at the intersection of marketing, technology, media, and experience-driven innovation. With a proven track record leading global initiatives for brands like AOL, Yahoo, and FIFA, Christian has built a career turning bold ideas into transformative platforms that shape industries and inspire global audiences. As Co-Founder of DMEXCO, he reimagined and redefined the global conference and trade show landscape — creating a high-impact fusion of business, thought leadership, and technology. Under his leadership, DMEXCO evolved into a powerhouse of innovation and one of the world´s most profitable and influential event platforms in the industry. In 2019, he pushed boundaries again with D:PULSE, a forward-thinking, boutique-style global conference brand merging culture, creativity, and innovation. Today, as Global President and Co-Founder of POSSIBLE, Christian continues to redefine the future of business events — creating a platform where marketing, technology, and culture converge to explore what’s next. Under his leadership, POSSIBLE has become the fast-rising global force for the industry’s most influential leaders and brands, embodying his lifelong mission: to make the future of marketing truly POSSIBLE.

Discover more at possibleevent.com

Episode 87: Cleaning Up Programmatic with Lori Goode

Wed, 18 Feb 2026 19:06:11 +0000

Recorded live from CES 2026 in Las Vegas! Lori Goode (CMO at Index Exchange) reveals the infrastructure revolution happening right now: SSPs are now making decisions before DSPs even see impressions, slashing waste by 84% and unlocking inventory that QPS limits have been hiding for years. She breaks down how this shift is saving smaller ad tech companies from cloud cost death, why Mozilla's exclusive bet on Index is huge for privacy, and how live streaming is literally breaking programmatic infrastructure. If you thought you understood the bid stream, prepare to learn something new.

About Lori Goode: Lori Goode is the Chief Marketing Officer at Index Exchange, where she leads global marketing and Learning & Development, driving brand visibility, positioning, and go-to-market strategies that support product adoption and business growth. She also serves as executive lead for the company’s sustainability and diversity, equity, inclusion, and belonging (DEI&B) initiatives. With more than 20 years in digital advertising, Lori has held senior leadership roles at Amazon Ads, Meta (formerly Facebook), and Microsoft. At Amazon Ads, she built and scaled the global marketing and training organization, launched the company’s first owned advertising conference, and led a major brand relaunch. Beyond Index, Lori is an active industry leader, serving on the Leadership Group for Ad Net Zero, the board of BRIDGE, and the Executive Achievements Committee for She Runs It. She is also a member of Chief, a network for senior women executives. Her contributions have been recognized with honors including She Runs It Working Mother of the Year (2024), CMO to Watch by CMO Alliance (2024), and Talent Champion from the ANA Educational Foundation (2025).

About Index Exchange: Index Exchange is a global advertising supply-side platform enabling media owners to maximize the value of their content on any screen. We’re a proud industry pioneer with over 20 years of experience connecting leading experience makers with the world’s largest brands to ensure a quality experience for consumers.

Discover more at indexexchange.com

Episode 86: Everything is a Commerce Network with Keith Weisberg

Wed, 11 Feb 2026 15:23:22 +0000

Recorded live from CES 2026 in Las Vegas! Keith Weisberg, who built multibillion-dollar products at Google, Amazon, and Apple, reveals why everything is a commerce network now and how brands are leaving millions on the table by not monetizing their first-party data. He exposes the hidden technical debt killing most commerce media launches, shares why Disney refuses to touch its theme park goldmine for ads, and drops the truth about optimal ad frequency that contradicts decades of industry dogma. If you're sitting on customer data but don't know how to turn it into serious revenue, this is your blueprint.

About Keith Weisberg: Keith Weisberg is a Partner at 3C Ventures, where he leads the firm’s Product and Technology practice. 3C Ventures accelerates clients' growth through consulting, convening, and co-investing—helping leaders in media, marketing, and technology achieve transformative results through actionable execution and strategic investment. Before joining 3C Ventures, Keith founded his own advisory practice following his tenure as a Product Manager at Apple, where he built privacy-first advertising products. An accredited angel investor, he advises entrepreneurs, small businesses, and NGOs on developing data-driven growth strategies. Earlier in his career, he held roles at Amazon Advertising and spent nearly a decade at Google across Search, YouTube, and DoubleClick. A graduate of Indiana University Bloomington, Keith is passionate about leveraging technology and marketing to create positive change. Outside of work, he’s balancing alpine skiing, kiteboarding, and other health-focused activities.

About 3C Ventures: Launched in 2024, 3C Ventures (3CV) is a strategic advisory firm that accelerates growth for today’s most ambitious brands, platforms, publishers, and technology innovators. Through its three core pillars - Consult, Convene, and Co-Invest - 3CV partners with leaders to shape decisions, activate solutions, and deliver measurable results. Founded by industry visionary and Advertising Hall of Fame inductee Michael E. Kassan, 3CV is a collective of experienced operators and trusted advisors with deep roots across media, marketing, entertainment, technology, and sports, bringing forward-looking perspective shaped by real-world experience. The work is bespoke by design, built around each partner’s specific goals, constraints, and opportunities. 3CV goes beyond frameworks and recommendations to deliver practical insight, implement partnerships, and advance execution - helping clients perform while they transform in an increasingly complex landscape.

Discover more at 3cventures.com

Episode 85: From Handshake to CRM in Seconds with Sean Eiseman

Tue, 03 Feb 2026 14:15:24 +0000

Recorded live from CES 2026 in Las Vegas! Sean Eiseman from Romify reveals how they're killing the "black hole" of event leads by capturing and syncing conversations to your CRM in real-time—turning forgotten business cards and cold leads into instant pipeline. He shares how clients now route qualified leads from booth to sales rep in minutes, transforming trade shows from analog chaos into measurable revenue. If you've ever left an event with zero follow-through, this is the future of B2B networking.

About Sean Eiseman: Sean Eiseman is the VP of Sales at Romify, leading sales strategy and growth for nearly two years. With more than 20 years of experience in SaaS, HR technology, and adtech, he brings a proven track record of scaling businesses and driving new go-to-market initiatives.

About Romify: Romify is a B2B event lead management revenue engine that transforms conversations into immediate pipeline. We empower marketing and sales teams to effortlessly capture, enrich, and qualify leads from any type of in-person event. Our AI-powered mobile solution offers instant data capture of badges, handwritten contacts, and business cards, followed by automatic data enrichment, and smart automation through customizable flows. This eliminates manual data entry and delayed follow-ups, enabling real-time ROMI and seamless CRM integration. Romify provides marketing leaders with full command over their event leads, driving efficiency and maximizing marketing investment.

Discover more at romify.io

Episode 84: How Small Marketing Teams Beat Big Ones with Mark Donnigan

Tue, 27 Jan 2026 17:01:22 +0000

What if everything you know about building marketing teams is wrong? Mark Donnigan tells Stefanie how he has cracked the code on how tiny, agile teams crush massive departments. He's proven it by building $500M+ in enterprise value and helping companies achieve 5x revenue with just three marketers. He reveals the exact playbook for combining AI, flexible talent, and ruthless execution speed to finally make marketing drive real revenue instead of just burning budget.

About Mark Donnigan: Mark Donnigan is a Virtual CMO and startup go-to-market strategist who’s led early and growth-stage tech companies to over $500 million in combined revenue and enterprise value. He works shoulder-to-shoulder with founders to build the engine that gets their breakthrough innovations to market. His frameworks — including the Lean Content Engine, ELEVATE high standards method, and the Marketing Pod™ model — help companies drive results without bloated teams or wasted budget. As the host of Marketing Execution Podcast, Mark shares playbooks for B2B marketers and tech founders navigating today’s noisy, budget-constrained markets. He champions provocative ideas like “small teams beat big teams” and “AI-first marketing outperforms experience.” Mark doesn’t just talk marketing theory — he builds high-performing pods that operate like in-house growth teams. Mark is the operator and voice you want in the room if you’re ready to ditch fluff for traction and make marketing accountable to the revenue line.

Discover more at growthstage.marketing/

Episode 83: Why Your Incrementality Tests Fail with Jaysen Gillespie

Tue, 20 Jan 2026 15:22:50 +0000

Machine learning is dead. Deep learning is here. Jaysen Gillespie from RTB House reveals how AI models that think like the human brain predict real user intent; not just who clicks ads, but who buys without seeing them. That's the secret to true incrementality. He explains how IntentGPT solves contextual advertising problems and why Google's GA4 move accidentally sparked an incrementality testing boom. The future isn't just programmatic. It's intelligence across every channel.

About Jaysen Gillespie: Jaysen is a Southern California analytics pro with 15+ years in tech leadership. Currently holding the position of Global Head of Analytics and Product Marketing at RTB House, he turns data into insights that drive relevant decisions. He is an experienced speaker and content creator, simplifying complex ideas and making them easily consumable and applicable. For Jaysen, analytics isn’t just interesting—it’s essential.

About RTB House: RTB House is an independent company with global reach that provides automated performance solutions powered by Deep Learning engines to brands and agencies worldwide. Its solutions, covering incrementality, measurement, first-party data signals, creative and beyond, can be applied to every stage of the funnel, and are employed in over 3,000 active campaigns across the world.

Discover more at rtbhouse.com

Episode 82: Cracking the Live Sports Ad Code with Ben Goodfriend

Tue, 13 Jan 2026 13:58:07 +0000

The old playbook for buying sports is dead. Ben Goodfriend from FanServe reveals how streaming has transformed live sports advertising—from one-click purchasing mid-touchdown to the end of those "same ad five times" nightmares. The biggest opportunity? While 60% of sports viewership happens on streaming, only 40% of ad dollars have followed. This massive gap is about to close, and you don't need a million-dollar budget to get in the game.

About Ben Goodfriend: Ben Goodfriend leads demand partnerships at FanServ, the premium private marketplace for live sports. He began his career in the venerated William Morris Endeavor Agent Trainee program, and pivoted to the technology side of media and entertainment at Amagi. He is a die-hard Packers fan (and proud shareholder) who believes that sports are an invaluable platform to find common ground, passion, and joy.

About Fanserv: FanServ is redefining how live sports are monetized through its proprietary ad-tech platform. Purpose-built for the complexities of live events, FanServ organizes and manages inventory across channels, creating direct connections, enabling programmatic precision, and providing actionable, real-time analytics. FanServ’s platform gives rightsholders and advertisers the tools to target audiences, optimize campaigns, and unlock new revenue opportunities. As the trusted partner of teams and leagues, FanServ delivers seamless, scalable monetization built to maximize the value of live sports across CTV, digital, and streaming platforms.

Discover more at fanserv.com

Episode 81: Doodles to $2M in Two Years with Elina Panteleyeva

Tue, 02 Dec 2025 16:26:22 +0000

Elina Panteleyeva went from laid-off tech manager to $2M pet brand founder in under two years—no investors, no experience. She built Dood Woof by creating community first, using ChatGPT to solve doodle owners' biggest problem (matting), and documenting her entire journey to build trust before launch. Her "do the unscalable" approach of DMing customers and pre-launch testing helped her hit #1 on Amazon with every product release.

About Elina Panteleyeva: Elina Panteleyeva is the founder of Dood Woof, a premium pet care brand that reached a $2 million run rate in under two years. After being laid off from a tech AI startup in 2023, she pivoted from corporate project manager to entrepreneur, building a community of over 50,000 doodle owners and achieving #1 new release on Amazon with every product launch—all without outside investors. Elina specializes in audience-first product development and has built a reputation for creating all-natural, human-grade grooming solutions specifically designed for doodles. She now helps aspiring entrepreneurs build profitable e-commerce brands through her platform, ElinaTalksBrand.com.

About Dood Woof: Dood Woof is quickly becoming the go-to brand for all Doodle owners. The first product, Doodle Detangler Spray, is made from hypoallergenic, all-natural ingredients and specifically designed to detangle Doodle hair. Follow on Instagram: @doodwoofco

Discover more at doodwoof.com

Episode 80: Making Native Ads That Actually Work with Priti Ohri

Tue, 25 Nov 2025 15:51:16 +0000

Live from Advertising Week NY 2025! Glamsquad CMO Simona Gaudio reveals how word-of-mouth drives their growth and why their Las Vegas launch flopped until they realized tourists, not locals, were their real customers. She shares how the platform balances tech convenience with luxury service while keeping 2,000 beauty pros engaged as brand ambassadors. From Taylor Swift tour spikes to AI-powered insights, Simona explains what it takes to scale a high-touch beauty brand.

About Priti Ohri: Priti Ohri is the Co-founder & CEO of Advertible, the native-as-a-service platform reinventing high-quality ad rendering at scale. Under her leadership, Advertible was named the 2025 AdExchanger Awards “Best Industry Startup,” punctuating two decades of operator-side experience across media, adtech, and luxury retail. A champion of inclusion, she co-founded DesiUs and has been recognized among AdExchanger’s Top Women in Media & Ad Tech and Campaign US’s 40 Over 40. She holds an International MBA from SDA Bocconi and lives in New York.

About Advertible: Since 2014, Glamsquad has eliminated bad hair days, chipped nails, and failed smokey eyes with a cutting edge, digital platform that conveniently delivers a top-tier glam team directly to your doorstep–home, office or hotel suite. Built by a team of experts who believe at-home, salon-quality services should be accessible to everyone, Glamsquad provides inside access to the best of beauty 365 days a year. Our white-glove, on-demand beauty services include blowouts, hair styling, makeup, manicures and pedicures in 14 cities across the US, starting as early as 6 AM until 10 PM.

Discover more at advertibleinc.com

Episode 79: From Blowouts to Brand Building with Simona Gaudio

Tue, 18 Nov 2025 16:22:38 +0000

About Simona Gaudio: Simona Gaudio is the Chief Marketing Officer at Glamsquad, where she is dedicated to redefining the beauty experience through innovative marketing strategies. With over 20 years of experience in the beauty, luxury and fashion industries, she skillfully blends creativity, data and technology to drive results and foster lasting customer connections. Before joining Glamsquad, Simona held fractional CMO roles as well as senior roles at advertising and experiential agencies in NYC and Boston, collaborating with notable brands within the P&G and Coty portfolios, as well as Playtex, St. John Knits, Seiko, AFROPUNK, Fekkai, La Prairie, Shiseido, adidas, Target and Shopify to name a few. Her expertise spans brand and digital marketing as well as customer experience, driving impactful campaigns and activations that elevate brand visibility and cultivate genuine consumer loyalty.

About Glamsquad: Since 2014, Glamsquad has eliminated bad hair days, chipped nails, and failed smokey eyes with a cutting edge, digital platform that conveniently delivers a top-tier glam team directly to your doorstep–home, office or hotel suite. Built by a team of experts who believe at-home, salon-quality services should be accessible to everyone, Glamsquad provides inside access to the best of beauty 365 days a year. Our white-glove, on-demand beauty services include blowouts, hair styling, makeup, manicures and pedicures in 14 cities across the US, starting as early as 6 AM until 10 PM.

Discover more at glamsquad.com

Episode 78: Reinventing Advertising (Again) with Brian O’Kelley

Wed, 12 Nov 2025 15:11:18 +0000

Live from Advertising Week NY 2025! Brian O'Kelley, Co-Founder & CEO of Scope3, explains how AI agents are about to transform media buying with a simpler approach that cuts carbon emissions by 99%. Instead of auctioning every ad thousands of times in real-time, the new system lets advertisers buy audiences and outcomes directly—making it easier for everyone while using dramatically less energy. Within two years, "programmatic" will sound as outdated as dial-up internet, and publishers will finally have the power to showcase their real value again.

About Brian O’Kelley: Brian O’Kelley is CEO and co-founder of Scope3, the platform powering safe, sustainable growth in media and advertising. A respected entrepreneur and executive with a track record of building companies that have defined and led multi-billion dollar categories, Brian was the co-founder and CEO of AppNexus through its $1.6B sale to AT&T in 2018. He co-founded Waybridge, a supply chain technology company, and served as CTO of Right Media through its successful acquisition by Yahoo.

About Scope3: Scope3 makes media more effective, driving safe and sustainable growth. Our trusted activation and measurement products open up new growth opportunities through better media quality, eliminated waste, improved brand safety and sustainability. Hundreds of the world's top brands and agencies partner with us to maximize the impact of their digital media investments. Scope3 boasts a global team distributed across North America, Europe, and APAC.

Discover more at scope3.com

Episode 77: Twice as Nice, an Interview with Summer & Charlotte

Wed, 29 Oct 2025 07:38:10 +0000

If you’re looking to brighten up your day, look no further than this fun little episode where host Stefanie Beach interviews her twin nieces, Summer and Charlotte. The girls adorably asked for their own turn in the spotlight after watching Stefanie record another podcast! The charismatic seven-year-olds dish about twin life—matching outfits, constant fighting, being best friends (maybe), and facing second grade in separate classrooms—all while vacationing at a beach house. The heartwarming conversation wraps up with an impromptu dance party that captures the pure joy only kids can bring to a podcast.

About Summer: Just like her name, she shines brightest by the ocean. She loves riding bikes with her friends and is a little shy at first, but once she warms up, she’s bursting with energy, spunk, and a big imagination. Summer is an inquisitive soul who asks all the best questions, flips her way through gymnastics, and has the kind of wisdom that makes you forget she’s 7. An old soul with a playful spark, Summer makes every day feel a little sunnier.

About Charlotte: A 7-year-old firecracker who keeps everyone on their toes! She’s funny, outgoing, and never misses a chance to sing or break into a dance routine (whether there’s music playing or not). When she’s not competing in gymnastics or racing across the pool with her town swim team, she’s busy turning everything into a competition—because in her world, even brushing your teeth can be a sport. Confident, full of energy, and always ready for the spotlight, Charlotte is the life of the party wherever she goes!

Episode 76: From Reality TV to Real Talk with Beth Bice

Tue, 21 Oct 2025 13:43:37 +0000

Creator & Influencer Personality, Beth Bice, said "I do" to a stranger on TV, but the real journey began after the cameras stopped rolling. Join us as she reveals the unedited truth about love, loss, and learning to own your story when the whole world is watching. Now using her platform to lift up other women, she's turning one of reality TV's biggest experiments into real-world impact.

About Beth Bice: Elizabeth “Beth” Bice is a reality TV personality and former account executive from Charlotte, North Carolina. She first gained public attention in 2019 when she joined Married at First Sight (Season 9). Known for her adventurous spirit, ambition, and candid nature, Beth shares her journey hoping to inspire women like herself to not let the negative moments define them, but inspire them to self-discover and become their best versions.

Since her time on the show, Beth has remained involved in social media, where she shares insights into her life, personal journey, and fitness pursuits (running her 5th marathon in the 2025 NYC marathon with the Alzheimer’s Association Team).

Discover more at @justbeth____ on Instagram

Episode 75: Leah Steinhardt: Doubling Down on Marketing’s Biggest Event

Tue, 23 Sep 2025 14:37:28 +0000

Host Stefanie Beach chats with Leah Steinhardt about POSSIBLE, the buzzy marketing conference that's doubling in size for 2026. Leah reveals how they're expanding to take over two Miami hotels - the original Fontainebleau plus the entire Eden Roc next door - while keeping the intimate feel that makes everyone want to network. Get the inside scoop on what it takes to pull off one of the industry's hottest events, from year-round planning to managing growth from 3,600 to 5,400 attendees.

About Leah Steinhardt: Leah Steinhardt is a seasoned marketing and sales executive with over 20 years of experience driving growth, engagement, and revenue for leading brands. Currently, Leah is the VP of Marketing for POSSIBLE, the event that brings together the entire marketing ecosystem. Her career in events started in 2005 when she led Konami Gaming’s marketing department. Since then, she moved over from the brand side to working with a leading event organizer Clarion Events where she worked in a diverse range of verticals from contemporary art, energy, gaming and marketing. Leah is passionate about fostering strategic partnerships that generate long-term value and elevate brands in highly competitive markets.

About POSSIBLE: The most impactful marketing event for the Industry, POSSIBLE brings together marketers at every level—from rising stars to C-suite leaders—for three full days of learning, networking, and inspiration. Set across a dynamic dual-campus experience at the iconic Fontainebleau and Eden Roc, the event features interactive sessions, curated meetups, and immersive environments designed to spark big ideas, foster meaningful connections, and shape the future of marketing.

Discover more at possibleevent.com

Episode 74: Strategic Podcast Guesting That Pays with Tom Schwab

Tue, 16 Sep 2025 09:00:00 +0000

Tom Schwab, the mastermind behind Interview Valet, reveals why chasing podcast download numbers is a total rookie mistake and shares his game-changing strategies for turning listeners into actual paying clients. Discover how his clients have hit bestseller lists and transformed their entire businesses through strategic podcast guesting, not random interview marathons. Get ready to learn the 83-day rule, the power of targeting the right audiences with fresh content, and why quality beats quantity every single time in podcast marketing!

About Tom Schwab: Tom Schwab is a leading authority on leveraging podcast guest appearances and AI-powered strategies to drive business growth. As the Founder of Interview Valet, the premier podcast guest marketing agency, Tom has worked with over 1,500 clients, including Fortune 500 companies, professional services, and high-level coaches. His innovative approach centers on building meaningful conversations that convert, rather than relying on outdated marketing funnels. An engineer by training, Navy veteran, and former Nuclear Propulsion Plant Operator, Tom brings a unique perspective to marketing, combining analytical precision with creative strategy. He is the author of Podcast Guest Profits: How to Grow Your Business with a Targeted Interview Strategy, often regarded as the bible of podcast marketing. Frequently featured as a keynote speaker, Tom empowers brands to thrive in a world where collaboration and conversational AI tools like ChatGPT redefine how businesses connect with their ideal audience.

About Interview Valet: Interview Valet pioneers Podcast Interview Marketing, connecting industry-leading thought leaders, entrepreneurs, coaches, consultants, and non-fiction authors with targeted podcast interviews that reach their ideal clients through a proven marketing system. Unlike standard booking agencies, their comprehensive approach spans from pre-interview preparation through long-term content repurposing, refined over 9 years with data from 1,500+ clients and 75,000+ interviews reaching over 200 million listeners. Their certified guests experience shortened sales cycles, higher engagement, more qualified leads, and increased client lifetime value by joining conversations their prospects are already having with trusted podcast hosts, overcoming obscurity through authentic dialogue rather than trying to break through the noise. They serve speakers, coaches, consultants, brands, real estate professionals, investors, and SaaS companies with their concierge-level service, using a 4-step matching algorithm to personally introduce clients to relevant hosts while providing scalable marketing systems and ongoing coaching to build lasting relationships and measurable results.

Discover more at interviewvalet.com/guests

Episode 73: Marketing Channel Wars with Tye DeGrange

Tue, 09 Sep 2025 09:00:00 +0000

Growth marketing veteran Tye DeGrange spills the tea about why brands are hemorrhaging money by treating influencer, affiliate, and content marketing like they're sworn enemies instead of best friends. He reveals his game-changing "flywheel" strategy that turns these siloed channels into a powerful, trust-driven content machine that actually makes people stop scrolling (because let's face it, we're all tired of obvious ads). Plus, he's launching a secret weapon called a "trust score" tool that uses AI to play matchmaker between brands and creators – because nothing says authentic like a trail running influencer promoting actual trail running shoes instead of random beauty products.

About Tye DeGrange: Tye DeGrange is the CEO of Round Barn Labs. Growth expert focused on Paid Marketing + CRO (Conversion Rate Optimization). 19 years of data-driven acquisition and retention marketing experience growing fortune 500 companies and startups in the consumer and enterprise space. EBay Internet Marketing team. Helped startups grow backed by Google Ventures, a16z, Social Capital Partners, Madrona, and KPCB. Led team at Amazon focused on Acquisition Marketing. Drove over $2M in less than one year for StubHub and ModCloth. Active member of the Reforge growth community. Managed marketing budgets of over 20 million per year. Marketing Channels: Paid Social, Paid Search, Affiliate / Influencer, Programmatic Display, Conversion Rate Optimization, Analytics & Attribution

About Round Barn Labs: RBL is a premium performance marketing agency. Unlock world class Affiliate, Influencer Marketing and distribute trusted influencer publisher and review content via highly efficient paid search and social marketing. Round Barn Labs brings an in-house perspective to digital performance marketing consulting with a growth mindset. We are not a typical agency. We have worked in-house or as a consultant for companies like Amazon, eBay, ModCloth, Oculus, Portal from Facebook, TrueBill, StubHub, Granular, LiveNation and startups backed by: Andreessen Horowitz (a16z), Social Capital Partners, Kleiner Perkins (KPCB), Google Ventures (GV), First Round Capital, and more. Round Barn Labs has helped hundreds of companies from seed stage to IPO improve the performance of the paid digital marketing and better understand growth. We manage marketing channels like Facebook, Instagram, Affiliate/influencers, LinkedIn, Twitter, and Pinterest. Clients looking for growth and efficient customer acquisition have come to us to prioritize channels and A/B tests to hit Customer Acquisition goals. We are one of the few paid marketing teams that can help improve page conversion rates and customer experience with UX, and Conversion Rate Optimization (CRO) with systematic A/B testing.

Discover more at roundbarnlabs.com